Google Removing 3rd-Party Cookies, an SEO "Traffic Heist," and a $13 Million Weird Niche Site

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The Niche Pursuits podcast is moving to a new channel! Be sure to subscribe at the new channel so you don't miss future episodes! https://www.youtube.com/@nichepursuitspodcast Welcome back, Niche Pursuits fans, to another episode of the podcast. As always, Spencer and Jared cover the latest news in SEO, AI, Google, and everything content creators and website owners need to know. ----------------------------------------------------------------------------------------------------------------------- Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter ----------------------------------------------------------------------------------------------------------------------- Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper ----------------------------------------------------------------------------------------------------------------------- Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative ----------------------------------------------------------------------------------------------------------------------- This week they kick off the show talking about how Google has been discussing its plans to get rid of third-party cookies for a long time now. But Google has finally announced its plans to really truly get rid of them https://rb.gy/tailu9 and it all begins on January 4th. The roll-out is going to be gradual and may be completed by the end of 2025. Then the conversation shifts to a tweet from Jake Ward https://twitter.com/jakezward/status/1728032634037567509, about how he stole millions in traffic from a competitor by using AI to write articles based on all of his competitor’s keywords. The bad news is that his tweet was seen by Google and his site was hit with a manual penalty because of copied content. Traffic tanked as a result. The conversation shifts to the ever-changing landscape of artificial intelligence https://rb.gy/216zea and offers an overview of the changes that Google has had to implement since OpenAI appeared on the scene. In the Shiny Object Shenanigans portion of the podcast, Spencer reports that his Amazon influencer side hustle is going really well. Although he hasn't uploaded any videos since last week, he does have additional videos ready to go and is hoping to break $7k in the next few days.   Jared shares his experience with the program recently, and he’s seen his 30-day rolling total at slightly under $6k and expects to be under $5k for the month of December. Also, something “happened” to his star product that had been driving the bulk of his earnings until now. Listen to the episode to hear what he discovered, and hear what he and Spencer plan to do with the program next year. Moving onto their weird niche sites, Spencer shares Elfster https://www.elfster.com/, Which is a website and an app that helps you conduct Secret Santa gift exchanges. He shares its highly seasonal traffic graph from Ahrefs, with 1.5 million organic visitors in December 2022, and appears to be trending up. When it’s Jared’s turn, he shares Campsite Photos https://www.campsitephotos.com/, a site he uses often. You can answer questions like if it’s flat or not, if your trailer would fit, etc. and is incredibly helpful if you’re into camping. This DR43 site is ranking for 119k keywords, and has organic traffic of 150k, according to Ahrefs. The site is monetized with ads, and it offers a service where it finds you a campsite if the one you want is booked. Check out the episode to hear more observations about Jared’s weird site! And that brings us to the end of another great episode. We hope you’re feeling inspired and informed, and don’t forget to come back next week so they can bring you up to speed on the latest happenings. Timestamps: 00:00 - Intro 03:27 - Third-Party Cookies To Be Phased Out 13:38 - Jake Ward’s Traffic Heist 22:32 - Google’s Shifting Approach to AI Content 37:11 - Spencer’s Amazon Influencer Program Side Hustle 40:50 - Jared’s Amazon Influencer Program Side Hustle 46:44 - Elfster.com 57:28 - CampsitePhotos.com This Episode is Sponsored by Search Intelligence - https://search-intelligence.co.uk/ -You can learn more about me at and get additional website tips at: https://www.nichepursuits.com -You can learn about optimizing your site with internal links using a WordPress Plugin I created right here: https://www.linkwhisper.com -And finally, if you are interested in buying or selling content or affiliate websites, my partners and I may be interested here: https://www.nichepursuits.com/motioninvest Thanks for watching and please consider subscribing to the main Niche Pursuits YouTube channel by clicking here: https://www.nichepursuits.com/youtube