Growth Marketing 101 for Beginners | 9 Minutes Quick Guide
Grace Leung
@graceleungylAbout
I share all things digital marketing, AI Strategy, professional growth, tech & business! 👋 I’m Grace, a Digital Growth Consultant & Educator who is fascinated by anything digital and growth related. I mainly work with brands and professionals through below: ▶ 1-1 Digital Growth Consulting: Personalized strategy consulting that’s tailored for your specific business online growth needs. ▶ 1-1 Mentoring / Group Training: Tailored coaching sessions to level up your digital marketing & AI skills or to build your professional personal branding in starting a career in the digital field. At leisure time, I enjoy playing piano 🎹 🎵 and love reading books which inspire my thinking and calm my mind. 📚💭 ⚡️ Join my growth community https://community.graceleung.com/ 📩 Join my digital growth newsletter https://www.graceleung.com/newsletter/ 💻 Work with me https://www.graceleung.com/connect/ 🙌 What video do you want to see next? Let me know👇 https://forms.gle/cFAw1qTak46hWDFcA
Video Description
Have you heard about growth marketing? 🤩 In this 9-minute video, I'll explain what's growth marketing in a simple way. If you are new to growth marketing, this is for you! Here're the questions in which you will get a better answer after watching: 👉 - What is growth marketing? 🤓 - What are the 4 core elements in growth marketing? 🔍 - Why growth marketing is getting popular? 😮 - Growth marketing vs digital marketing? 🔮 - Critical skills required in growth marketing? 💎 📌*Timestamps* 00:00 Intro 00:49 What is growth marketing 01:16 Element no.1 - Use of full funnel strategy 02:09 Element no. 2 - Data-driven & growth focused 02:59 Element no. 3 - Experimentation 03:19 Element no. 4 - Customer centric 03:44 Why growth marketing is getting popular? 04:10 Growth Marketing vs Digital Marketing 05:20 Difference in use of tactics 06:04 Using digital marketing + growth marketing 07:29 T-Shaped Marketing Experience 08:09 Analytical skills 08:37 Learning growth marketing 📖 The book "The Lean Startup" (by Eric Ries) https://www.amazon.ca/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898 📥 *SIGN UP MY NEWSLETTER* https://www.graceleung.com/newsletter/ 🚀 *WORK WITH ME* https://www.graceleung.com/connect/ ☕️*Let's be friends* LinkedIn: https://www.linkedin.com/in/grace-leung-yl/ #growthmarketing #digitalmarketing #marketing101 *COPYRIGHT © GRACE LEUNG. ALL RIGHTS RESERVED.* *UNAUTHORIZED COPYING, REPRODUCTION, DISTRIBUTION, OR ANY OTHER FORM OF USE OF THIS CONTENT—INCLUDING REPURPOSING, MODIFYING, OR REPRESENTING IT AS YOUR OWN—WITHOUT EXPRESS WRITTEN PERMISSION FROM GRACE LEUNG IS STRICTLY PROHIBITED.*
Upgrade Your Everyday
AI-recommended products based on this video

Amazon Echo Show 8 (newest model), With Spatial Audio, Smart Home Hub, and Alexa, Charcoal

Apple AirPods 4 Wireless Earbuds, Bluetooth Headphones, with Active Noise Cancellation, Adaptive Audio, Transparency Mode, Personalized Spatial Audio, USB-C Charging Case, Wireless Charging, H2 Chip

Wireless Earbuds, Bluetooth 5.4 Headphones, True Wireless Stereo Earphones with IPX7 Waterproof, Noise Cancelling Mic, Fast Charging and Comfort Fit Ear Buds for Sports/Workouts - Black

Apple AirPods 4 Wireless Earbuds, Bluetooth Headphones, Personalized Spatial Audio, Sweat and Water Resistant, USB-C Charging Case, H2 Chip, Up to 30 Hours of Battery Life, Effortless Setup for iPhone

Apple AirPods Pro 2 Wireless Earbuds, Active Noise Cancellation, Hearing Aid Feature, Bluetooth Headphones, Transparency, Personalized Spatial Audio, High-Fidelity Sound, H2 Chip, USB-C Charging

Smart Watch for Men/Women, 1.95" AMOLED Fitness Tracker Watches with Bluetooth Calls/Flashlight/100+ Sport Modes Heart Rate/Sleep Monitor Ultra Lightweight Ultrathin Design

Smart Watch for Men Women (Answer/Make Call), 1.96" HD Smartwatch Fitness Activity Tracker, 110+ Sports IP68 Waterproof, Heart Rate/Sleep Monitor/Pedometer/Calories, Fitness Watch for Android iOS
![Apple Watch Series 10 [GPS 46mm case] Smartwatch with Rose Gold Aluminium Case with Light Blush Sport Band - M/L. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant](https://m.media-amazon.com/images/I/61nNNMI1cFL._AC_UL960_FMwebp_QL65_.jpg)
Apple Watch Series 10 [GPS 46mm case] Smartwatch with Rose Gold Aluminium Case with Light Blush Sport Band - M/L. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant
![Apple Watch Series 10 [GPS 42mm case] Smartwatch with Jet Black Aluminium Case with Black Sport Band - S/M. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant](https://m.media-amazon.com/images/I/6105jZyXyPL._AC_UL960_FMwebp_QL65_.jpg)
Apple Watch Series 10 [GPS 42mm case] Smartwatch with Jet Black Aluminium Case with Black Sport Band - S/M. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant

NOCO Boost GB40: 1000A UltraSafe Jump Starter – 12V Lithium Battery Booster Pack, Portable Jump Box, Power Bank & Jumper Cables - for 6.0L Gas and 3.0L Diesel Engines

UGREEN Nexode Power Bank 20000mAh 130W Portable Charger 72Wh PD Fast Charging 3-Port USB C Battery Pack with TFT Smart Display for MacBook/iPad/iPhone 16/Samsung S24 and More

ANKER 737 Power Bank, 24,000mAh 3-Port Laptop Portable Charger with 140W Fast Charging, Smart Display, for Outdoor Work, Compatible with iPhone 16/15/14 Series, Vision Pro, Samsung, MacBook, and More

VOLTME Portable Charger, Slim 10000mAh 5V/3A Power Bank, USB C in&Out High-Speed Charging Battery Pack, Travel Essentials Dual Output Compatible with iPhone 16 15 14 13 12 Samsung Google iPad etc

Apple AirPods 4 Wireless Earbuds, Bluetooth Headphones, with Active Noise Cancellation, Adaptive Audio, Transparency Mode, Personalized Spatial Audio, USB-C Charging Case, Wireless Charging, H2 Chip

Apple AirPods 4 Wireless Earbuds, Bluetooth Headphones, Personalized Spatial Audio, Sweat and Water Resistant, USB-C Charging Case, H2 Chip, Up to 30 Hours of Battery Life, Effortless Setup for iPhone

Apple AirPods Pro 2 Wireless Earbuds, Active Noise Cancellation, Hearing Aid Feature, Bluetooth Headphones, Transparency, Personalized Spatial Audio, High-Fidelity Sound, H2 Chip, USB-C Charging

Bose QuietComfort Bluetooth Headphones, Wireless Headphones with Active Over Ear Noise Cancelling and Mic, Deep Bass, Up to 24 Hours of Playtime, White Smoke

Barnyard Designs Indoor Herb Garden Planter Set with Tray, Metal Windowsill Plant Pots with Drainage for Outdoor or Indoor Plants, Set/3 (Black)

Eye Contact Web Camera for Desktop Computer – 1080P USB Camera with Microphone & Stand, Center Cam for Laptop or Desktop, Manual Focus, Plug & Play for macOS & Windows(Black)
![PEHAEL 3+3Pack for iPhone 17 Pro Max Privacy Screen Protector with Camera Lens Protector Full Coverage Anti-Spy Tempered Glass Film 9H Hardness Easy Installation Bubble Free [6.9 inch]](https://m.media-amazon.com/images/I/61PnVkv6KKL._AC_UL960_FMwebp_QL65_.jpg)
PEHAEL 3+3Pack for iPhone 17 Pro Max Privacy Screen Protector with Camera Lens Protector Full Coverage Anti-Spy Tempered Glass Film 9H Hardness Easy Installation Bubble Free [6.9 inch]
![Ailun 3 Pack Screen Protector for iPhone 16 Pro Max [6.9 inch] + 3 Pack Camera Lens Protector with Installation Frame,Sensor Protection,Dynamic Island Compatible,Case Friendly Tempered Glass Film](https://m.media-amazon.com/images/I/815keamN-BL._AC_UL960_FMwebp_QL65_.jpg)
Ailun 3 Pack Screen Protector for iPhone 16 Pro Max [6.9 inch] + 3 Pack Camera Lens Protector with Installation Frame,Sensor Protection,Dynamic Island Compatible,Case Friendly Tempered Glass Film







































