Video Description

Clothing may not be the first thing that comes to mind when shoppers think about Costco, but its apparel sales are more than some of the biggest brands like Calvin Klein, Tommy Hilfiger and Old Navy. It has grown the category more than 40% over the past five years, which is significantly more than its competitors Sam’s Club and BJ’s. Costco has even now found itself facing a lawsuit by Lululemon for allegedly “duping” its products. Watch the video to learn how Costco has become a major player in the fashion world. Chapters: 0:00 Introduction 0:50 Chapter 1: Clothing boom 3:10 Chapter 2: Kirkland fandom 6:00 Chapter 3: Cheap prices, big profits Produced by: Ryan Baker Edited by: Darren Geeter Shot by: Natalie Rice Animation by: Jason Reginato, Emily Park Senior Managing Producer: Tala Hadavi Additional Footage: Getty Images, Costco » Subscribe to CNBC TV: https://cnb.cx/SubscribeCNBCtelevision » Watch CNBC on the go with CNBC+: https://www.cnbc.com/WatchCNBCPlus About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more. Want to be your own boss? Sign up for Smarter by CNBC Make It's new online course, How To Start A Business: For First-Time Founders. Find step-by-step guidance for launching your first business, from testing your idea to growing your revenue. Sign up today: https://cnb.cx/4gEgnhO Connect with CNBC News Online Get the latest news: https://www.cnbc.com/ Follow CNBC on LinkedIn: https://cnb.cx/LinkedInCNBC Follow CNBC News on Instagram: https://cnb.cx/InstagramCNBC Follow CNBC News on Facebook: https://cnb.cx/LikeCNBC Follow CNBC on Threads: https://cnb.cx/threads Follow CNBC News on X: https://cnb.cx/FollowCNBC Follow CNBC on WhatsApp: https://cnb.cx/WhatsAppCNBC #CNBC How Costco’s Clothing Business Became Bigger Than Abercrombie And Gap