How Shawn Hill Grew His BBQ Site to $25k Per Month in Just 2 Years

Video Description

How do you grow a profitable site in a competitive niche in 25 months? That's what we learn in Shawn's interview on the Niche Pursuits podcast. Shawn dives into lots of important topics: * His strategies for keyword research * How he deals with the seasonality of his niche * What he does for link building * The affiliate programs he uses * And a whole lot more... But his story is also super interesting and inspiring. He was a social media marketing guy before taking a course about SEO. He now works for Forbes as an SEO strategist in his day job, grows his niche site in his free time, and still finds time to work on interesting projects. For example: In early January, he built an AI chatbot using Chatgpt in 2 days and sold it to Originality.ai for $10,000 (one of the great ChatGPT success stories). Oh, and did I mention he also has 7 kids? Check out the interview and hear this soft-spoken juggernaut give you all the motivation you need! Topics Shawn Hill Covers * His social media marketing background * How he learned SEO * Starting his site from his RV * Working as an SEO strategist for Forbes * How he chose his niche * The seasonality of his niche * How much he now publishes per week * When his site started making money * His income growth * Why he started making info content * Tips for HARO * Planning seasonal content * His video strategy * Using Jared's photography course * The affiliate programs he uses * His revenue split * Plans for the future * Competing against bigger sites * Selling vs. scaling * And much more... Links & Resources * Your Resource For All Things Grilling - The Grilling Dad - https://thegrillingdad.com/ * Website Photography Made Easy - https://www.nichepursuits.com/websitephotography * Shawn Hill (@shwnhll) / Twitter - https://twitter.com/shwnhll * Start, Grow, and Scale Your Blog - BlogAccelerator.com - https://blogaccelerator.com/ * ShaneDutka.com - https://courses.shanedutka.com/ This Episode is Sponsored by Search Intelligence - https://search-intelligence.co.uk/ & Nichesites.com - https://www.nichesites.com/trial Timestamps: 00:00 - Intro 04:55 - Shawn’s Background 09:15 - Lessons from Forbes 10:45 - Starting his Site 17:43 - Seasonality 21:00 - Growing the Site 24:50 - Keys to his Success 32:15 - Backlinks & HARO Tips 37:55 - Leveraging YouTube 41:32 - Affiliate Programs 45:15 - Plans for the Future -You can learn more about me at and get additional website tips at: https://www.nichepursuits.com -You can learn about optimizing your site with internal links using a WordPress Plugin I created right here: https://www.linkwhisper.com -And finally, if you are interested in buying or selling content or affiliate websites, my partners and I may be interested here: https://www.nichepursuits.com/motioninvest Thanks for watching and please subscribe to my YouTube channel by clicking here: https://www.nichepursuits.com/youtube