How To Do Social Media Marketing The Right Way

GaryVee November 22, 2023
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GaryVee

@garyvee

About

Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator and CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, relevance, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber. In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 45 million followers and garner over 300 million monthly impressions/views across all platforms. Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of charity: water.

Video Description

Today's video is a recent 4Ds session I had in the VaynerMedia office, I answer a bunch of very important questions for business owners and entrepreneurs such as how to deliver value to your people, the impact of AI on agencies and how should brands approach selling. I also share my thoughts on TikTok, LinkedIn, and Instagram ads and why everyone needs to start a podcast. Hope you enjoy it! Timestamps: 0:00 - 0:48 intro 0:48 - 7:34 How to approach social media marketing in 2024 7:34 - 10:24 TikTok vs Instagram vs LinkedIn ads 10:24 - 14:30 Why everyone needs to start a podcast 14:30 - 16:26 How to deliver value to your people 16:26 - 20:50 Is it okay to post about different things in the same account? 20:50 - 23:20 Your business over the algorithm 23:20 - 30:41 Stop selling the unsellable 30:41 - 31:40 Overlapping tasks in small companies 31:40 - 32:20 Using AI as a thinking partner 32:20 - 39:31 Content strategy for white label agencies 39:31 - 43:50 How to become better at making content 43:50 - 46:00 The impact of AI on agencies 46:00 - 49:00 How should none profits approach storytelling 49:00 - 54:46 Brand matters everywhere 54:46 - 59:35 Convincing vs having conviction — Thanks for watching! Join My Discord!: https://www.garyvee.com/discord Check out another series on my channel: Gary Vaynerchuk Keynote Speeches: https://www.garyvee.com/keynotespeeches Gary Vaynerchuk's thoughts on NFTs, Web3, cryptocurrencies and more: https://www.garyvee.com/web3nfts Life, Business, and Career Advice l Gary Vaynerchuk Original Films: https://www.garyvee.com/gvoriginals How to Make Money at Garage Sales l TrashTalk: https://www.garyvee.com/trashtalks Inside the Life of a $300M+ Company's CEO l DailyVee: https://www.garyvee.com/dailyvees — Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, relevance, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business – he acutely recognizes trends and patterns early to help others understand how these shifts impact markets and consumer behavior. Whether it’s emerging artists, esports, NFT investing, or digital communications, Gary understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies such as Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase and Uber. Gary is an entrepreneur at heart – he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, London, Mexico City, and Singapore. VaynerMedia is part of the VaynerX holding company, including Eva Nosidam Productions, Vayner3, Gallery Media Group, The Sasha Group, VaynerSpeakers, and VaynerCommerce. Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines. Gary guided both Resy and Empathy to successful exits – which were sold respectively to American Express and Constellation Brands. He’s also a Board Member at Candy Digital, Co-Founder of VCR Group, Co-Founder of ArtOfficial, Co-Founder of VaynerWATT, and Creator & CEO of VeeFriends. In addition, Gary was recently named to the Fortune list of the Top 50 Influential people in the NFT industry. In addition to running multiple businesses, Gary documents his life daily as a CEO through his social media channels, which have more than 44 million followers and garnish over 173 million monthly impressions/views across all platforms. His podcast, “The GaryVee Audio Experience,” ranks among the top podcasts globally. He is a five-time New York Times Bestselling Author and one of the most highly sought-after public speakers. Gary serves on the board of MikMak, Bojangles Restaurants, and Pencils of Promise. He is also a longtime Well Member of Charity:Water.

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