How To Use Color Psychology In Marketing And Branding (Choose Your Brand Colors)

Video Description

Learn how to use color psychology to pick the best colors for your brand personality, strategy and marketing First, we’ll break down what color psychology is with an overview and how it applies to marketing, branding and consumer behaviour. Next, we’ll break down each color, their psychological meanings, the attributes and personality they communicate and how they’re used in the world of branding and marketing. For each color you’ll discover color psychology examples in branding and how the world’s biggest brands communicate through color Then, you’ll learn how to use color psychology to pick the best color for your brand personality and strategy with step-by-step processes. 0:00 How To Use Color Psychology In Marketing And Branding 1:28 Brand Color Psychology: An Overview 2:32 Red 3:43 Blue 6:21 Yellow 7:49 Green 9:32 Orange 11:14 Black 12:32 White 13:39 Purple 14:48 Magenta 16:11 How To Use Color Pyschology In Your Brand Strategy 16:56 #1: Understand The Audience 18:30 #2: Define The Brand's Position 19:41 #3: Craft The Brand's Personality & Attributes 21:04 #4: Match Attributes To Colors 21:49 #5: Create A Color Palette 25:21 #6: Apply Your Brand Colors Consistently #colorpsychology #colorpsychologyinmarketing #colorpsychologyinbranding #marketingcolorpsychology #brandingcolorpsychology #colorpalettes #colorpallette #colorharmony #colormeanings ----------------✅ FREE BRAND STRATEGY RESOURCES ✅-------------------- ✅ FREE PRO BRAND STRATEGY BLUEPRINT: https://brandmasteracademy.com/brand-strategy-blueprint/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms ✅ BrandBuildr.ai: AI-Driven Brand Strategy | Start Building - It's Free https://brandbuildr.ai/ ✅ 101 Dynamic Brand Strategy Questions https://brandbuildr.ai/101-questions/ ✅ BECOME A BRAND STRATEGIST Our flagship training “Brand Master Secrets” - Everything you need to become an in-demand brand strategist, raise your expert profile and grow your branding revenue and business. https://brandmasteracademy.com/brand-master-secrets/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms ✅ FACILITATE BRAND STRATEGY WORKSHOPS LIKE A PRO Learn the techniques, systems and delivery tools to develop brands WITH your clients, to build brands they believe in and are invested in. https://brandmasteracademy.com/brand-master-workshops/ ✅ INSIDE BRAND MASTER SECRETS https://brandmasteracademy.com/brand-master-secrets/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms ✅ BRAND MASTER ACADEMY The brand strategist training ground https://brandmasteracademy.com/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms --------------- ✴️ LEARN FROM OTHER STRATEGISTS IN THE COMMUNITY ✴️ -------------------- ✴️✴️ BRAND MASTER ACADEMY ON SOCIAL Instagram - https://www.instagram.com/stephenhouraghan/ Instagram - https://www.instagram.com/brandmasteracademy/ Facebook - https://www.facebook.com/pg/brandmasteracademy Linkedin - https://www.linkedin.com/in/stephen-houraghan Youtube - https://www.youtube.com/channel/UCBFWrMRo37OVLM2l1pWnH7w?sub_confirmation=1 Twitter - https://twitter.com/BrandMasterAcad ✴️✴️ JOIN THE FACEBOOK COMMUNITY https://www.facebook.com/groups/brandmasteracademy/ Join in the conversation with other experienced and budding brand strategists to enhance your brand-building systems. ✴️✴️ EXCLUSIVE TIPS & TECHNIQUES https://brandmasteracademy.com/subscribe/ Get on the list for exclusive brand strategy tips and techniques ---------------- 🎧 LISTEN TO THE PODCAST 🎧 -------------------- 🎧🎧 LISTEN TO THE BRAND MASTER PODCAST https://brandmasteracademy.com/brand-master-podcast/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms ----------------🙏 SUPPORT THE CHANNEL 🙏-------------------- AFFILIATE LINKS Support Brand Master Academy by purchasing through our affiliate links. We get a small commission with no extra cost to you. 🙏🙏 AMAZON | https://amzn.to/30JtFmU 🙏🙏 DESIGN CUTS | https://bit.ly/3cyGPso 🙏🙏 EPIDEMIC SOUND | https://bit.ly/3cyGPso 🙏🙏 WEBFLOW | https://webflow.grsm.io/bma 🙏🙏 CONVERTKIT | https://convertkit.com/?lmref=R3KyAw 🙏🙏 AWEBER | https://bit.ly/3rWpzDR business questions