Inside Upstate New York's Kodak Hood (Rochester)
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Capturing the world without bias or fear Our founders quit their jobs in August 2020 because they couldn’t bear consuming divisive, biased, and fear-mongering news any longer. News media had been deteriorating for years; the pandemic accelerated the trend. Our founders envisioned a media company that helped people live happier, healthier, and more informed lives. They set out to create convenient news products that did that. “Roca” is short for “Pororoca,” a biannual wave that sweeps the Amazon River. Surfers come from across the world to surf the Pororoca; it’s a wave that brings people together. That’s Roca’s mission with the news. For business: [email protected] Fan emails: [email protected]
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