Is Topical Authority Real? (Ep. 318)

Authority Hacker Podcast August 21, 2023
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A lot of people find Koray Tuğberk Gübür’s content confusing and difficult to follow. So we’ve set out to decode of the most cryptic people in the industry, and break down what he shares into clear and actionable steps. This week, Gael sits down with Koray to chat all things topical authority in one of the most challenging interviews yet. ____________________________________________ A special thanks to our sponsors for this week's episode - Odys: https://www.authorityhacker.com/recommends/odys-global/ Koray’s interview with Matt Diggity: https://youtu.be/77jXj7gNpzY Koray’s interview with Indexsy: https://youtu.be/_3XrGBznsSg Ahrefs: https://www.authorityhacker.com/recommends/ahrefs/ TextRazor (Natural Language Processor): https://www.textrazor.com/ GymDesk (Case Study 1): https://gymdesk.com/ Welzo (Case Study 2): https://welzo.com/ Where To Find Koray: Twitter (@KorayGubur): https://twitter.com/KorayGubur YouTube: https://youtube.com/@TopicalAuthority Holistic SEO Facebook Community: https://www.facebook.com/groups/holisticseo Holistic SEO Discord Channel: https://lnkd.in/dZ-u_cea Holistic SEO Telegram: http://ktg.digital/holistic-seo-c-telegram ____________________________________________ ► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: http://www.authorityhackertraining.com/ ► Subscribe: http://bit.ly/2QB51kf to learn more secret authority site tips. ► Facebook: https://facebook.com/authorityhacker/ ► Instagram: https://instagram.com/authorityhacker ► Twitter: https://twitter.com/authorityhacker/ ► LinkedIn: https://linkedin.com/company/authorityhacker/ ____________________________________________ Time Stamps: 00:00 Pre-Intro 02:20 Intro 04:38 The Elephant in the Room 13:40 Topical Authority for Dummies 23:08 Ranking Using Semantics & Topical Maps 26:46 Topical Maps vs Traditional SEO 35:52 How to Prioritise the Order of Topical Maps 38:32 Ranking State & Ranking Scale (”The Ranking Corridor”) 40:00 Publication Frequency & Momentum 45:36 Tools for Topical Authority 50:39 Creating Content & Briefing Writers 58:19 The Future of Links vs Micro-Optimisations 59: 35 The Importance of Brand Search Demand 01:01:16 Structuring Opinion-Based Articles 01:07:31 SEO Tools 01:09:27 Keeping Content Focused & Simple 01:13:00 Case Study 1: GymDesk 01:17:53 Case Study 2: Welzo 01:25:49 Improving Ranking with Heading Order 01:28:15 Closing 01:29:32 TL;DW

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