Medium CEO Tony Stubblebine: Here's How Writing Evolves In The AI Era

Tony Stubblebine is the CEO of Medium. He joins Big Technology to discuss the future of writing in the age of AI and how platforms should handle AI-generated content. Tune in to hear fresh data on ChatGPT vs. Google referral quality, Gemini’s impact on click-throughs, and Medium’s anti-spam approach. We also cover the RSL licensing push, Cloudflare blocking, creator payouts, and Medium’s writing app. Hit play for a candid operator’s view of what survives—and thrives—as AI floods the web. Chapters: 00:00 Opening: Future of Writing with AI 06:00 Defining AI Slop and Spam Tactics 12:00 Medium’s Detection, Removal, and Indexing 18:00 Scale Shock: 10× Posting Surge 24:00 Search Shift: Gemini Kills Clickthrough 30:00 ChatGPT Referrals: Small But Converts 36:00 Writing Is Thinking, Not Replacement 42:00 The “Bucket” App: Notes to Drafts 48:00 Paying Humans: Partner Program Rules 54:00 RSL, Cloudflare, and Creator Leverage --- Want a discount for Big Technology on Substack + Discord? Here’s 25% off for the first year: https://www.bigtechnology.com/subscribe?coupon=0843016b Questions? Feedback? Write to: bigtechnologypodcast@gmail.com