Semrush Tutorial for AI SEO in 2025 (Beginner Friendly)

Kevin Stratvert โ€ข August 27, 2025
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Kevin Stratvert

@kevinstratvert

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Learn how to do anything, with high-quality how-to videos. I teach millions of students around the world every month across YouTube, Instagram, TikTok, and other social media platforms to help them master technology, achieve more at work, and succeed at school. I've been featured on CNBC, Fast Company, GeekWire, and Windows Central. I'm an ex-Microsoft Product Manager and now a full-time education content creator. ๐Ÿ“ฉ NEWSLETTER Get the top tech tips and tricks delivered to your inbox each week: https://kevinstratvert.com/newsletter/ ๐Ÿ™ REQUEST VIDEOS https://forms.gle/BDrTNUoxheEoMLGt5 ๐Ÿ’ป OFFICIAL WEBSITE http://www.kevinstratvert.com ๐Ÿช™ SUPPORT THE CHANNEL Support the channel with your Amazon purchases: https://amzn.to/3kCP2yz (Disclosure: this link gives me a small commission to support videos on this channel. The price to you is the same.)

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This Semrush Tutorial will show you exactly how to grow your brand in 2025 by boosting visibility in both traditional search results and AI search. ๐ŸŒŽ 14-Day Free Trial (Sponsored by Semrush) โžœ https://semrush.sjv.io/c/3548125/2025359/13053?subid1=youtube&sharedid=https://youtu.be/H9LbJOyT6G8 First, youโ€™ll see how to access Semrushโ€™s new SEO Toolkit with an exclusive 14-day free trial, and learn how to navigate its reorganized toolsets without feeling overwhelmed. Next, youโ€™ll discover the Rocket Reach Triangle with its 3 Csโ€”Content, Connections, and Correctionsโ€”which will guide you through keyword research, backlink building, and fixing technical SEO issues that impact both Google and AI visibility. Then, youโ€™ll learn how to use the Keyword Magic Tool, Organic Research, and Keyword Gap Tool to find easy-win keywords, uncover content gaps, and build a strategic content plan that positions you as the go-to expert in your niche. Afterward, youโ€™ll see how to audit your backlink profile, recover lost links, and use the Backlink Gap Tool to target authoritative sites for outreach, increasing both search rankings and AI citations. Finally, youโ€™ll run a Semrush Site Audit to catch crawl errors, implement AI-friendly fixes like llms.txt, and track your performance over time using traffic trends, keyword rankings, and AI visibility metrics. Host: David DeWinter Sponsor: Semrush ๐Ÿ“š RESOURCES Semrush SEO Toolkit Pro 14-Day Trial โžœ https://semrush.sjv.io/c/3548125/2025359/13053?subid1=youtube&sharedid=https://youtu.be/H9LbJOyT6G8 Semrush Content Toolkit Pro 7-Day Trial โžœ https://semrush.sjv.io/c/3548125/1897762/13053?subid=youtube&sharedid=https://youtu.be/H9LbJOyT6G8 Semrush AI SEO Toolkit Pro Trial โžœ https://semrush.sjv.io/c/3548125/3082487/13053?subid=youtube&sharedid=https://youtu.be/H9LbJOyT6G8 Semrush Content Writing Tutorial โžœ https://www.youtube.com/watch?v=UBlHJlrJrCg Blog - How to Get Backlinks โžœ https://www.semrush.com/blog/how-to-get-backlinks/ Blog - How Google's AI Mode Compares to Traditional Search and Other LLMs โžœ https://www.semrush.com/blog/ai-mode-comparison-study/ โŒš TIMESTAMPS 00:00 - Intro 00:36 - Get Started 01:16 - SEO 101 02:13 - Content - Keyword Magic Tool 06:20 - Organic Research 07:19 - Keyword Gap Tool 08:20 - Keyword Strategy Builder 11:00 - Connections (Backlinks) 12:10 - Backlinks Analytics 14:03 - Backlink Gap Tool 15:32 - Corrections - Site Audit Tool 18:17 - Measure Success 19:12 - Domain Overview Tool 19:30 - Position Tracking Tool 20:15 - AI Visibility 21:25 - Wrap-up ๐Ÿ“ฉ NEWSLETTER - Get the latest high-quality tutorial and tips and tricks videos emailed to your inbox each week: https://kevinstratvert.com/newsletter/ ๐Ÿ”ฝ CONNECT WITH ME - Official website: http://www.kevinstratvert.com - LinkedIn: https://www.linkedin.com/in/kevinstratvert/ - Discord: https://bit.ly/KevinStratvertDiscord - Twitter: https://twitter.com/kevstrat - Facebook: https://www.facebook.com/Kevin-Stratvert-101912218227818 - TikTok: https://www.tiktok.com/@kevinstratvert - Instagram: https://www.instagram.com/kevinstratvert/ ๐ŸŽ TOOLS AND DISCOUNTS โœ… ๐ŸŽ™๏ธ Voicemod AI Voice Changer | 5% off | https://link.xsolla.com/KZBi89AY โœ… ๐ŸŒ Squarespace Websites | https://squarespace.syuh.net/XYaqYM โœ… ๐Ÿ” Grammarly | https://grammarly.go2cloud.org/SH3nL โœ… ๐Ÿ“น CapCut | https://bit.ly/installcapcut โœ… ๐Ÿ›๏ธ Shopify | https://shopify.pxf.io/XY9rPa โœ… ๐Ÿ“‹ Notion | https://affiliate.notion.so/rffva4tr71ax โœ… ๐Ÿ–ผ๏ธ Figma | https://psxid.figma.com/lqjg97licpry โœ… ๐Ÿค– ElevenLabs Text-to-Speech | https://try.elevenlabs.io/taqepq60mptr โœ… ๐Ÿ’ต Quickbooks Online | https://bit.ly/intuitquickbooksonline โœ… ๐Ÿ‘ฅ Hubspot | https://hubspot.sjv.io/DKo6jb โœ… ๐Ÿ“ˆ Semrush PRO | https://bit.ly/semrush14dayfreetrial โœ… ๐Ÿ“ˆ Semrush GURU | https://bit.ly/semrushguru14daytrial โœ… ๐Ÿ“ˆ Semrush ContentShake AI | https://bit.ly/contentshakeaisemrush โœ… ๐ŸŽฅ Descript | https://get.descript.com/sf22jb63w2tx โœ… ๐Ÿ“ Smartsheet | https://bit.ly/trysmartsheet โœ… ๐Ÿš„ Miro | https://miro.kevinstratvert.com ๐ŸŽ’ MY COURSES - Go from Excel novice to data analysis ninja in just 2 hours: https://kevinstratvert.thinkific.com/ ๐Ÿ™ REQUEST VIDEOS https://forms.gle/BDrTNUoxheEoMLGt5 ๐Ÿ”” SUBSCRIBE ON YOUTUBE https://www.youtube.com/user/kevlers?sub_confirmation=1 ๐Ÿ™Œ SUPPORT THE CHANNEL - Hit the THANKS button in any video! - Amazon affiliate link: https://amzn.to/3kCP2yz โš– DISCLOSURE Some links are affiliate links. Purchasing through these links gives me a small commission to support videos on this channel. The price to you is the same. #stratvert #semrush