Talk Like a Strategy Consultant (McKinsey's Culture)
StrategyU
@strategyuAbout
StrategyU is a digital academy to help you learn strategy consulting secrets. StrategyU was founded by Paul Millerd a former strategy consultant with experience at McKinsey & Company and Boston Consulting Group and over 9 years experience as a management consultant. Paul is passionate about teaching people in the business world the lessons he learned in consulting to help make them better at their jobs and level up their content. Told early in his life he "didn't go to the right schools," he tried to break into strategy consulting, got rejected by every firm in the country and then somehow got another chance at McKinsey & Company. He came for the prestige and ego boost but stayed for the frameworks. He's now retired from his 10-year consulting career and trying to hack a humble living as a self-employed nomad, but still works with individuals, founders and leaders to help them use strategy consulting skills in their work.
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Video Description
Top-down communication is an approach used by consulting firms and business leaders around the world and was popularized by McKinsey & Company's top-management approach. I explore how Marvin Bower helped to shape this culture at McKinsey. ⏳TIMESTAMPS 0:00 Intro 0:12 Defining Top-Down Communication 1:17 Top-Management Approach at McKinsey 1:43 Marvin Bower 2:31 Marvin Bower's Top Management Memo from 1941 4:36 Why McKinsey Consultants wore top hats 5:20 The Pyramid Principle & Top-Down Communication 6:05 Healthcare example 7:25 Generic to the specific 8:20 How to test top-down messages earlier 9:10 Testing your higher-level ideas over email 💻 THINK LIKE A STRATEGY CONSULTANT COURSE To see more interviews and learn more about strategy consulting: https://learn.strategyu.co 📩 FREE MINI-COURSE For a free mini-course on strategy consulting skills: https://www.strategyu.co/subscribe 💼 WANT TO WORK IN CONSULTING? Want to work in consulting? Consider coaching from My Consulting Offer: https://bit.ly/breakintoconsultingfirms Resources: Marvin Bower by Elizabeth Edersheim: https://amzn.to/3ToK35R Pyramid Principle Video: https://youtu.be/eVfmR8IwMlo Pyramid Principle: https://strategyu.co/structure-your-i... Decoding McKinsey: https://strategyu.co/decoding-high-performance-mckinsey-company/ Original Marvin Bower Video: https://digital.hagley.org/VID_1993230_B189_ID06_01 Interested In Corporate Workshops? I run virtual and in-person workshops and multi-week learning programs for strategy groups, data analytics teams, boutique consulting firms, and data-driven teams. Learn more here: https://strategyu.co/corporate-workshops/
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