The SEO Trick That Skyrocketed My Page from #50 to #1!

Edward Sturm May 1, 2025
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Edward Sturm

@buildinpublic

About

SEO, digital marketing, organic social media marketing, growth hacks, and founder stories. Everything I'm doing to grow my companies and all the secrets I'm learning. My background: - Early viral video creator on YouTube (across other accounts). - Co-founder of first play-to-earn game, also named top blockchain game in 2018 and 2019. - Ran biggest blockchain meetup in world. - SEO consulting for Microsoft, Procter & Gamble, ADP, Time Inc., others. - Monthly in-person digital marketing class with 70-100 attendees per class. - Co-founder of remote communication tool with over one million users. - Innovation consultant to ForbesLive. - 400+ million views with viral videos and images. - Media appearances including 20/20, Good Morning America, The Today Show, Forbes, The Huffington Post, The Verge, The Daily Mail, and Ahrefs Blog. - Hundreds of thousands of organic followers across TikTok and Instagram.

Video Description

E666: If you have a page that isn’t ranking at all, which you think should be ranking #1, try this. I just tried it, and my page went from not ranking at all directly to #1. March 25, when the change was made. Week of April 9, I begin ranking #1 The change - take your page that SHOULD be ranking - copy the contents over to a new page and 301 redirect the old page. Submit to Google Search Console. Make tiny changes to avoid duplicate content. That’s it. Watch to learn more. 💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/ 00:00 A Surprising SEO Discovery 00:12 The Initial Observation 00:31 Understanding the Issue: Non-Ranking Pages 01:45 Exploring SEO Tactics: Refreshing Content 03:26 The Unexpected Solution: Republishing Content 05:12 Detailed Explanation: Topical Authority and Click-Through Rates 07:37 Case Study: Applying the New Strategy 11:16 Final Thoughts and Future Plans The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/ #seohacks #seotricks #seotips

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