0 to ₹1000 Cr: Build A Successful Food Business In India, DMart & SRK | Veeba | FO360 Raj Shamani

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Video Link: https://www.youtube.com/shorts/2MEYJsFymjg -------------- Guest Suggestion Form: https://forms.gle/bnaeY3FpoFU9ZjA47 -------------- Disclaimer: This video is intended solely for educational purposes and opinions shared by the guest are his personal views. We do not intent to defame or harm any person/ brand/ product/ country/ profession mentioned in the video. Our goal is to provide information to help audience make informed choices. The media used in this video are solely for informational purposes and belongs to their respective owners. -------------- Order 'Build, Don't Talk' (in English) here: https://amzn.eu/d/eCfijRu Order 'Build Don't Talk' (in Hindi) here: https://amzn.eu/d/4wZISO0 -------------- Follow Our Whatsapp Channel: https://www.whatsapp.com/channel/0029VaokF5x0bIdi3Qn9ef2J -------------- Subscribe To Our Other YouTube Channels:- https://www.youtube.com/@rajshamaniclips https://www.youtube.com/@RajShamani.Shorts 🎧 Stream Figuring Out episodes on Spotify: https://open.spotify.com/show/736rhmW7vilNgkFFo8aDz4 📺 Watch Figuring Out episodes on YouTube: https://youtube.com/playlist?list=PLE0Jo6NF_JYO5-phess8GKafKMtPv3tfZ --------------- Timestamps: 00:00 – Introduction 02:41 – Hack to Build a ₹1000 Crore Business 08:33 – Quick Commerce vs. General Trade 16:19 – 3 Profitable Food Products to Build a Brand 20:30 – Steps to Start a Successful Brand 23:19 – How to Compete with Big Brands 28:54 – Veeba's Journey 41:16 – How to Sell Your Product in D-Mart 44:13 – A Simple Distribution Hack 46:32 – Taking Over Shelf Space in Retail 48:50 – SRK as Brand Ambassador 51:58 – Malpractices in the Ketchup Business 58:48 – Using a Brand Ambassador to Build a Big Brand 1:01:22 – Celebrity Endorsement: Diljit Dosanjh 1:03:00 – How to Become a Judge on Shark Tank 1:06:10 – BTS 1:06:41 – Outro --------------- My gear for shooting this video: Canon EOS 200D II 24.1MP DSLR Camera: https://amzn.to/3GuiPFK Canon EF50MM F/1.8 STM Lens: https://amzn.to/3WZOSoi Canon EF-S 18-55mm f/3.5-5.6: https://amzn.to/3ZpKBMy Yunteng Aluminium Tripod (Vct-690, Black): https://amzn.to/3ItEzV0 Zoom H6 All Black (2020 Version): https://amzn.to/3irUCIf Shure SM7B Cardioid Vocal Dynamic Microphone: https://amzn.to/3GPimiM --------------- In this episode we have Viraj Bahl, Founder and Managing Director of VRB Consumer Products (Veeba and Wok Tok). He built a 1000 crore business without funding, co-founders, or shortcuts. We dive into his journey from struggling with a failed restaurant idea to creating sauces used by brands like Domino’s, Burger King, and KFC. This episode is packed with honest insights about what it actually takes to build a long-lasting brand in India. We talked about why quick commerce isn’t enough if you want to build a big business, how general trade still rules India, and what most founders get completely wrong about scaling. Viraj also breaks down how he cracked into the food space, why selling in small cities matters more than metros, and the one simple thing that sets apart brands that grow from the ones that fizzle out. In the last part, Viraj shares how he once got cheated in business, some surprising things he learned about Shah Rukh Khan, and what really goes on when someone becomes a Shark Tank judge. If you’re a founder, marketer, or just someone curious about how big Indian brands are built, this one’s for you. Subscribe for more such conversations! Follow Viraj Bahl Here: Instagrm: https://www.instagram.com/viraj.bahl/ X: https://x.com/VirajBahl LinkedIn: https://www.linkedin.com/in/viraj-bahl-82a595aa --------------- About Raj Shamani Raj Shamani is an Entrepreneur at heart that explains his expertise in Business Content Creation & Public Speaking. He has delivered 200+ speeches in 26+ countries. Besides that, Raj is also an Angel Investor interested in crazy minds who are creating a sensation in the Fintech, FMCG, & passion economy space. To Know More, Follow Raj Shamani On ⤵︎ Instagram @RajShamani https://www.instagram.com/rajshamani/ Twitter @RajShamani https://twitter.com/rajshamani Facebook @ShamaniRaj https://www.facebook.com/shamaniraj LinkedIn - Raj Shamani https://www.linkedin.com/in/rajshamani/ • • • #Podcast #FiguringOut #RajShamani #india #business #food #veeba #cooking #virajbahl #sharktank About Figuring Out Figuring Out Podcast is a Candid Conversations University where Raj Shamani brings raw conversations with the Top 1% in India.