越補貼免運反賺越多?店到店數贏萊爾富!看懂蝦皮如何稱霸台灣十年、交易額穩居電商第一【懂商業看商周】Ep.116
商業周刊
@bwnetAbout
《商周集團》創立於1987年,致力成為知識工作者最佳的學習夥伴,我們求真求實、開放共創,連結知識、人脈,打造華文世界最有影響力的共學、共好平台,與您一起成為更好的自己。
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《商業周刊》#懂商業看商周 看完這支影片,你會知道: 1)明明電商平台這麼多,為什麼大家買東西的時候還是會打開蝦皮? 2)免運券、店到店、短影音,蝦皮如何打造讓賣家離不開的地下工程? 3)momo、酷澎、7-11跟小七都加入戰局!蝦皮還能繼續贏嗎? 📌花2分鐘填寫「2026零售市場預測」問卷,就有機會把 iPad 大獎帶回家!立刻填答👉 https://bwnet.pse.is/video_survey 【 各段速覽 】 00:00 蝦皮如何越補貼越賺錢? 00:53 一秒get本集重點 01:52 比你還懂你要什麼!蝦皮抓準的三大人性弱點 04:23 手續費一直漲,賣家一直罵,但為何還是離不開? 07:51 從酷澎到7-11都來搶生意,蝦皮能繼續贏? 10:20 超級感謝 (Super Thanks)開放了!商周超級感謝名單 #蝦皮 #電商競爭 #人心戰爭 #平台策略 #賣家經濟 #內容電商 #短影音行銷 #物流創新 #店到店 #商城模式 #台灣電商 【🧐精彩報導 】 蝦皮台灣總座獨家專訪揭密》撒免運、店到店都不是護城河!它靠什麼打贏momo、酷澎? 🔗https://bwnet.pse.is/8gmwsr 人心戰爭 蝦皮致勝10年解密 🔗https://bwnet.pse.is/8gmx33 開店到店、拚物流,有價值就放手衝!蝦皮超車萊爾富上看3千店 🔗https://bwnet.pse.is/8gmx8w 蝦皮小賣家+小KOL活絡流量,一招分潤術突破用戶天花板 🔗https://bwnet.pse.is/8gmxdq 迎戰酷澎、momo搶人搶流量 蝦皮大學一千堂課黏緊賣家 🔗https://bwnet.pse.is/8gmxl5 _______ Youtube:https://www.youtube.com/playlist?list=PLxdm6JxBd9NOWyyawr_VGErauc-fWjrkw Instagram:https://www.instagram.com/bwnet.tw/ Facebook:https://www.facebook.com/bwnet.fans Line:https://page.line.me/cxi3803g _______ 【 製作團隊 】 監製|楊以謙 製作人|吳中傑、黃惠群 腳本、企劃|謝明彧 採訪、報導|何佩珊 視覺統籌|OY、小C 拍攝團隊|明政 剪輯|凱若 主持|黃惠群
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