手機就能導航的年代,Garmin為什麼能越活越風光,連祖克柏、張國煒都是他鐵粉?【懂商業看商周】Ep.61

商業周刊 November 29, 2024
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商業周刊

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《商周集團》創立於1987年,致力成為知識工作者最佳的學習夥伴,我們求真求實、開放共創,連結知識、人脈,打造華文世界最有影響力的共學、共好平台,與您一起成為更好的自己。

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《商業周刊》#懂商業看商周 看完這支影片,你會知道: 1)Garmin的成功,是因為一套「雨天哲學」,而且從來不怕殺死自己的產品? 2)為了鼓勵員工開發產品,它們要員工玩得開心,甚至能開走公司的飛機? 3)原來Garmin賣的不是錶,是一種對健康生活的嚮往? 【 各段速覽 】 00:00 全球定位系統龍頭Garmin 01:34 一秒get本集重點 01:52 「AI請回答」一起感受AI的無限潛力! 03:05 一手掌握全世界天空的人 來自台灣 06:02 員工既是研發者也是愛用者 一年更新超過1200款產品 08:14 產品售出後,才是顧客成為鐵粉的開始 #garmin #智慧錶 #導航 #三鐵 #馬拉松 #applewatch #三星 #智慧手環 #穿戴式裝置 #自行車 #跑步 【🧐精彩報導 】 《商業周刊 》第1913期:Garmin浴火重生兆元王國 🔗https://bwnet.pse.is/6rsq8c 有iPhone、Google Maps,誰還用它?南投竹山之子創辦,Garmin浴火重生兆元王國 🔗https://bwnet.pse.is/6rsqbm 【🎓延伸閱讀 】 006號員工變Garmin執行長!潘伯:我們從未害怕殺死自己的產品 🔗https://bwnet.pse.is/6rsqea 有iPhone、Google Maps,誰還用它?Garmin拚「配角學」翻身記 🔗https://bwnet.pse.is/6rsqfx 被蘋果、三星夾殺還成長2倍 解析Garmin手錶「分享突圍術」 🔗https://bwnet.pse.is/6rsqjm _______ Youtube:https://www.youtube.com/playlist?list=PLxdm6JxBd9NOWyyawr_VGErauc-fWjrkw Instagram:https://www.instagram.com/bwnet.tw/ Facebook:https://www.facebook.com/bwnet.fans Line:https://page.line.me/cxi3803g _______ 【 製作團隊 】 監製|楊以謙 製作人|吳中傑 採訪、報導|游羽棠 企劃、腳本|游羽棠 視覺統籌|OY、小C 拍攝團隊|OY、明政 剪輯|廖凱若 主持|黃惠群

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