Google Shopping vs Google Search Ads ... Which is better for eCommerce?

Video Description

Which is better for eCommerce? Google Shopping or Google Search Ads... I show you my 3 Tier Google Shopping Strategy 🤑 👉 Use my FREE Google Ads Optimisation Checklist so that you can optimise your eCommerce Shopping & Search Campaigns: https://www.definedigitalacademy.com/google-ads-checklist Many people that think for eCommerce products you only need to run Google Shopping Ads and then they double down on this mistake by setting up there campaign just by pressing a couple of clicks in their Shopify store! This is wrong on so many levels and the only thing that it will achieve is you wasting a lot of money on Google Ads. So in this video I am going to take you through the benefits & negatives of both shopping & search campaigns for ecommerce and then actually share with you the strategy that you should be using to make sure that people don’t just click on your ads but actually buy your product. #googleads #googleshopping #googleads2022 Get more support from Aaron: 👉 Discover the RIGHT way to set up & optimise your Google Ads campaigns with my easy to follow courses (over 1,500 happy students): https://www.definedigitalacademy.com/courses 👉 Join 150+ like-minded individuals and get personalised support in my exclusive 10x Google Ads Community: https://www.definedigitalacademy.com/10x-google-ads-community 👉 Ready to Ditch Your Agency & Scale with Google Ads? Get Direct 1:1 Coaching & Strategy from Aaron & his team with ‘On Demand’ Apply Now: https://www.definedigitalacademy.com/on-demand Timestamps: 00:00 Introduction to Google eCommerce Campaigns 01:09 Benefits of Google Shopping 03:38 Benefits of Google Search for eCommerce 10:44 Best Strategy for eCommerce with Google 15:40 Conclusion