Homewares Designer Matilda Goad on Finding Balance at Home and in Herself | Homing

Video Description

For homewares designer Matilda Goad, balance isn’t just a design principle – it’s a way of living. Her home is a reflection of that: comfortable and familiar, but full of playful touches. Growing up in a country cottage, boredom became a lesson in invention. With her grandfather an artist and her mother a fashion designer, Matilda was surrounded by creativity from an early age and developed a strong drive to prove herself. That ambition runs through everything she does. From designing her iconic scallop-edged lampshade to opening a new hardware store off the Pimlico Road, Matilda has a talent for taking the functional and adding a playful twist. Her home in London is an extension of her visual identity and the backdrop to some of life’s most significant moments. Both of her children were born at home – one in the sitting room, the other in the bedroom. For Matilda, home is psychological safety: a place that can hold everything. We talk about sensitivity to environments, using anxiety as fuel, and the discipline required to sustain creative drive. She shares practical rituals to reset, from breathwork exercises to lighting techniques, and the realities of building a business slowly and organically. This episode is about purpose, momentum and how our homes mirror the lives we’re building. – Matt An extended version of the tour is available to our Patreon community. Patreon: http://patreon.com/HomingWithMatt Timestamps: 00:00:57 Childhood on a National Trust Estate 00:02:32 Creative Upbringing and Family Influence 00:09:38 Early Independence and Entrepreneurial Spirit 00:13:02 Education and Early Career in Art and Fashion 00:15:20 Training with Venetia Scott and Work Ethic 00:16:50 Personality, Energy, and Daily Routines 00:19:43 Breathwork and Managing Stress 00:23:01 Diet, Routines, and Coping with Anxiety 00:26:03 Founding MG & Co and Building the Brand 00:32:20 Instagram and Personal Branding 00:35:43 Money, Profitability, and Business Growth 00:40:39 Home Renovation and Design Philosophy 00:46:07 Sourcing, Clutter, and Organization 00:51:07 Family Life and Partnership 00:53:51 Motherhood and Work-Life Balance 00:56:17 Home Births and the Meaning of Home 00:58:35 Sensitivity to Environments 01:01:29 Home as Identity and Visual Expression 01:03:51 Behind the Scenes: Challenges and Teamwork 01:07:36 Future Plans and Evolving Notions of Home 01:10:15 Defining Home: Love and Belonging To hear more from us: YouTube: Subscribe to our channel, Homing with Matt, to watch the video version Instagram: @homingwithmatt TikTok: @homing.with.matt Contact: Email us at [email protected] Matt Gibberd’s book, A Modern Way to Live, is available here: https://www.penguin.co.uk/books/320176/a-modern-way-to-live-by-gibberd-matt/9780241480496 Find more from Matilda Goad: Instagram: @matildagoad YouTube: @matildagoad Shop Timeless Homewares for Modern Living: https://matildagoad.com Music by @simeonwalkermusic Identity & design by @lena.winkler.creative.office Produced by @podshoponline The full visualised home tour is available to our Patreon community. Patreon: http://patreon.com/HomingWithMatt