How OnlyFans Made $6.6B Without Apple’s App Store | WSJ The Economics Of

The Wall Street Journal December 31, 2024
Video Thumbnail
The Wall Street Journal Logo

The Wall Street Journal

@wsj

About

The Wall Street Journal takes you inside carefully selected stories and events in a visually captivating way so you can dig deeper into the news and insights that matter to you.

Latest Posts

No results found. Try different keywords.

Video Description

OnlyFans’ underlying business model is very different from other social media platforms like Facebook and Instagram. The subscription-focused site is not on Apple’s App Store and in four years, the company’s revenue grew more than 2000%. The company makes money only when creators make money instead of relying on advertising dollars, but what are some of the challenges that come with having a site populated with pornographic content? WSJ spoke with OnlyFans CEO Keily Blair to learn about some of the challenges the company faced and learned how the company capitalized on the creator economy to change the dynamics of how digital creators get paid. Chapters: 0:00 Business model 1:10 OnlyFans’ origins 2:07 App stores and traffic sources 5:18 Purchases and subscriptions 6:16 Working with banks 8:02 Age verification 9:20 Other types of creators Watch the full, wide-ranging interview with OnlyFans CEO Keily Blair here: https://on.wsj.com/4gCimlO The Economics Of How do the world's most successful companies generate revenue? In this explainer series, we'll dive into the surprising stories behind how businesses work--exploring everything from Costco's "treasure-hunt" model to the economics behind Amazon's AWS. #OnlyFans #Business #WSJ

You May Also Like

Essential Entrepreneur Tools

AI-recommended products based on this video

Loading...
Air Tracker Tags-4 Pack: Smart Bluetooth Tracker, Item Finder Works with Apple Find My (iOS Only) App, Trakcer Tag Locator for Keys, Luggage, Satchel, Backpack etc. (Not for Android Devices)

Air Tracker Tags-4 Pack: Smart Bluetooth Tracker, Item Finder Works with Apple Find My (iOS Only) App, Trakcer Tag Locator for Keys, Luggage, Satchel, Backpack etc. (Not for Android Devices)

(441)
$49.99
FREE delivery Sat, Sep 13
2K+ bought in past month
Loading...
Apple Watch Series 10 [GPS 46mm] Smartwatch with Rose Gold Aluminium Case with Light Blush Sport Band. Fitness Tracker, ECG App, Always-On Retina Display, Water-Resistant

Apple Watch Series 10 [GPS 46mm] Smartwatch with Rose Gold Aluminium Case with Light Blush Sport Band. Fitness Tracker, ECG App, Always-On Retina Display, Water-Resistant

(1,728)
$413.99
Prime
400+ bought in past month
Loading...
Apple Watch Series 10 [GPS 46mm] Smartwatch with Jet Black Aluminium Case with Black Sport Band. Fitness Tracker, ECG App, Always-On Retina Display, Water-Resistant

Apple Watch Series 10 [GPS 46mm] Smartwatch with Jet Black Aluminium Case with Black Sport Band. Fitness Tracker, ECG App, Always-On Retina Display, Water-Resistant

(17)
$488.99$444.98
FREE delivery Tue, Sep 30
1K+ bought in past month
Loading...
N2 Mini PC 11 Pro, Ryzen 7 6800H(up to 4.7GHz), Gaming Desktop Computer Radeon 680M GPU, 32GB DDR5 RAM 512GB SSD, Dual USB4.0 /Wi-Fi 6E/BT 5.2 for Business, Office, Home

N2 Mini PC 11 Pro, Ryzen 7 6800H(up to 4.7GHz), Gaming Desktop Computer Radeon 680M GPU, 32GB DDR5 RAM 512GB SSD, Dual USB4.0 /Wi-Fi 6E/BT 5.2 for Business, Office, Home

(57)
$589.99
FREE delivery Sat, Jan 3
Loading...
Tapata Women's Office Work Pencil Skirt Stretch High Waist Below Knee Bodycon for Business Casual

Tapata Women's Office Work Pencil Skirt Stretch High Waist Below Knee Bodycon for Business Casual

(2,068)
$25.99
FREE delivery Thu, Sep 4 on your first order
Loading...
KAMRUI Essenx E1 Mini PC Twin Lake-N N150(Upgraded N100,up to 3.6GHz), Mini PC W11 Pro 16 GB RAM 1TB M.2SSD, Mini Computer 4K UHD Dual Display/WiFi/BT, Desktop Computer for Business, School, Office

KAMRUI Essenx E1 Mini PC Twin Lake-N N150(Upgraded N100,up to 3.6GHz), Mini PC W11 Pro 16 GB RAM 1TB M.2SSD, Mini Computer 4K UHD Dual Display/WiFi/BT, Desktop Computer for Business, School, Office

(784)
$359.99
FREE delivery Sun, Aug 10
Loading...
Mini PC N4000 (Up to 2.6GHz) - 6GB LPDDR4 / 64GB eMMC Mini Desktop Computer for Business, Office, Study - Dual 4K HD Support, Gigabit Ethernet, WiFi 5, BT5.0, USB 3.0, HDMI - Compact & Powerful

Mini PC N4000 (Up to 2.6GHz) - 6GB LPDDR4 / 64GB eMMC Mini Desktop Computer for Business, Office, Study - Dual 4K HD Support, Gigabit Ethernet, WiFi 5, BT5.0, USB 3.0, HDMI - Compact & Powerful

(18)
$132.95
FREE delivery Sun, Aug 10