How Zepto Became India’s Fastest Growing Startup

Y Combinator April 18, 2025
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Imagine ordering groceries and having them show up at your doorstep in just 10 minutes. That’s the promise of Zepto, the fastest growing e-commerce company in India. In this episode of How To Build The Future, Garry sits down with Aadit Palicha, the co-founder and CEO of Zepto, to discuss how they got started in a Whatsapp group, what it’s like going up against incumbents like Amazon and Zomato and how the future of e-commerce is changing in the age of intelligence. Apply to Y Combinator: https://ycombinator.com/apply Work at a startup: https:/workatastartup.com Chapters (Powered by https://chapterme.co/) - 00:00 - Intro 01:33 - Customer Backward 03:02 - Jared Friedman 06:03 - Kirana 08:58 - Do Things That Don't Scale 11:05 - Dark Store 14:51 - Bumps 19:36 - Other Options 21:38 - Product Market Fit 24:06 - Is Zepto A Success? 27:58 - Unique Advantages 29:53 - Vision 33:43 - AI 37:02 - Advice

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