I Discovered The Perfect AI Writing System (Life-Changing)

Greg Isenberg January 20, 2025
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Greg Isenberg

@gregisenberg

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Subscribe for startup ideas & tutorials on on how to use AI to build & grow your startup. Hey, I’m Greg - CEO of Late Checkout and ex-advisor to Reddit, TikTok, and more. I post videos here from my podcast top 0.1% tech podcast called The Startup Ideas Podcast. You can also listen to The Startup Ideas Podcast on Apple Podcasts and Spotify. I keep it practical and never gatekeep the sauce. I share what I'm learning in real-time. Happy building

Video Description

notes from the pod https://www.gregisenberg.com/write-with-ai Cole who makes millions writing with AI shows writers how to team up with ChatGPT to create great content (social posts, tweets, articles). He breaks down practical tips for crafting articles, grabbing readers' attention, and testing what works. You'll leave this episode learning how to write 10x more virally and faster. Timestamps: 00:00 - Intro 00:51 - Why Learn to write with AI 04:53 - Choosing a Content Topic 07:26 - Framework for idea development 12:27 - The role of AI in the Idea generation process 16:27 - The Editor-in-Chief approach to writing with AI 18:41 - Creating a Compelling Hook 28:15 - Framework for structuring an article 34:59 - The "10 Magical Ways" framework 45:41 - Collaborating with AI for improving output 49:25 - The Power of Education in the Digital Age Key Points: • Framework for using AI as a writing tool while maintaining quality • How to effectively prompt AI for content ideation and refinement • The "10 Magical Ways" framework for structuring content • The importance of making strategic decisions before writing begins 1) The biggest mindset shift: AI isn't replacing writers - it's AUGMENTING them. Just like Photoshop didn't kill designers, it created 1000x more designers. Just like Instagram didn't kill photographers, it made everyone a photographer. 2) Key Framework: The Editor-in-Chief Method Don't treat AI as a writer - treat it as your junior staff writer. YOU are the editor making high-level decisions. AI helps execute your vision. 3) Writing Process Revolution: - Don't start writing immediately - Make key decisions BEFORE writing: - Clear headline promise - 3 main tangible points - Format for each section 90% of value comes from these decisions! 4) The "10 Magical Ways" Framework: Every piece of content can be broken down into: - Tips - Steps - Lessons - Stats - Examples etc. Pick your format FIRST, then structure accordingly. 5) Pro Tip: Use AI Conversationally Two approaches: 1. Chunk-by-chunk dialogue 2. Massive single prompt Most people fail by sitting in the middle. Start conversational, then compress into mega-prompts. 6) Quality Control Method: 1. Generate multiple versions 2. Apply your taste/judgment 3. Refine best options 4. Test against goals Remember: AI suggestions need human curation! 7) The Education Leverage Play: Learning frameworks = AI superpowers What took experts years to master can now be: 1. Learned quickly 2. Taught to AI 3. Scaled infinitely This is the real opportunity! 8) Bottom Line: The future belongs to "orchestrators" - people who: - Understand frameworks - Make high-level decisions - Use AI as a tool - Maintain quality control Don't fight the future - leverage it! Notable Quotes: "AI is not a silver bullet. On some level, you do have to have a baseline understanding of how the thing is supposed to work so that you can prompt AI in order to do it." - Nicolas Cole "90% of the value is not in the writing. It is in the fact that you said what you're going to give [the reader]." - Nicolas Cole LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ BoringAds — ads agency that will build you profitable ad campaigns http://boringads.com/ BoringMarketing — SEO agency and tools to get your organic customers http://boringmarketing.com/ Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.startupempire.co FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND COLE ON SOCIAL X/Twitter: https://x.com/Nicolascole77 Youtube: https://www.youtube.com/@nicolascole77/featured Write with AI: https://writewithai.substack.com

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