Is the Watch Market Crashing? 2025 Wrapped & 2026 Predictions

Watch Friend β€’ January 5, 2026
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From Tariff Shocks to the Rolex "Land-Dweller" rumors, 2025 was a roller coaster for watch collectors. Watch Friend (@watchfriendofficial) breaks down the biggest news from Rolex, Omega, and the rest of the industry. What does this mean for watch prices in 2026? Topics covered: The impact of Tariffs on Swiss Watches Rolex and Omega 2026 Forecast The state of the secondary market ⏱️TIMESTAMPS 🎬 00:00 | Intro: A Year of Surprises πŸ—“οΈ 00:11 | January: Price Increases & Anniversaries 00:14 β€” Rolex price list (graphic / list) 00:20 β€” Vacheron Constantin 222 (Stainless Steel) 00:28 β€” Omega Speedmaster Moonphase Meteorite 00:33 β€” Tudor Flamingo Blue (Daring Collection) 00:36 β€” Otsuka Lotec No.5 Kai 00:38 β€” Jiro Katayama model 00:40 β€” Louis Vui tton Tambour Convergence Drag Hour 00:45 β€” Bulgari Serpenti Mechanical πŸ—“οΈ00:48 | February: Grand Seiko Takes Over 00:50 β€” Grand Seiko SLGH027 (Ever Brilliant Steel) 00:56 β€” Grand Seiko SBGH351 / SBGH353 00:59 β€” Bulgari Γ— MB&F Serpenti 01:04 β€” Grand Seiko SBGH368 (Cherry Blossom) 01:12 β€” Omega Seamaster Diver 300 (Bronze Gold / Burgundy) 01:20 β€” Citizen Soyotaa 37mm πŸ—“οΈ01:25 | March: Complications & Collaborations 01:30 β€” Fierce Γ— Studio Underd0g β€œGimlet” 01:37 β€” Breitling Navitimer B19 Perpetual Calendar 01:42 β€” TAG Heuer Formula 1 Clocks 01:44 β€” TAG Heuer Monaco Split-Seconds Chronograph 01:49 β€” Ressence Type 7 GMT 01:50 β€” Breitling Top Time (B31 caliber) 01:57 β€” Tudor Black Bay 58 Burgundy 02:00 β€” Tudor Pelagos Ultra πŸ—“οΈ02:05 | April: Watches & Wonders + Land-Dweller 02:09 β€” Cartier Tank Γ  Guichets 02:14 β€” Grand Seiko UFA SLGB1 / SLGB003 02:23 β€” Zenith 160th Anniversary (blue models) 02:28 β€” Chopard Alpine Eagle Platinum 02:30 β€” Rolex Land-Dweller πŸ—“οΈ02:47 | May: Tariffs & High Complications 02:49 β€” Louis Vuitton High Horology pieces 02:55 β€” Tudor Black Bay Chrono Carbon 25 03:43 β€” Tudor Pelagos FXD Chrono Pink 03:00 β€” U.S.–Switzerland tariff headline graphic 03:09 β€” Vacheron Constantin Openworked Grand Complication 03:18 β€” Omega Seamaster Railmaster 03:25 β€” MB&F Special Project One (38mm) πŸ—“οΈ03:27 | June: Tool Watches & Brand Changes 03:28 β€” Breitling Superocean Heritage (new case) 03:31 β€” Tudor Black Bay 54 Blue Lagoon 03:35 β€” Armin Strom Gravity Equal Force Sapphire Blue 03:40 β€” Turbillon Citadel 7255 03:48 β€” Tudor Pelagos FXD Chrono Yellow πŸ—“οΈ03:52 | July: Craft & Color 03:54 β€” Vacheron Constantin MΓ©tiers d’Art Zodiac 04:00 β€” Omega Seamaster Diver 300 Orange 04:05 β€” IWC Top Gun Miramar (Ceramic / Steel) 04:12 β€” Zenith 04:13 β€” Christopher πŸ—“οΈ04:19 | August: Tariffs Hit Switzerland 04:19 β€” Tariff implementation headline (39%) 04:26 β€” Cartier Santos Demoiselle (Taylor Swift) 04:34 β€” Christopher Ward C60 β€œJumbo” (6.6mm) πŸ—“οΈ04:43 | September: Geneva Watch Days 04:43 β€” Geneva Watch Days event visuals 04:52 β€” Rolex US Open appearance 04:58 β€” Audemars Piguet Royal Oak Perpetual Calendar 38mm 05:02 β€” HermΓ¨s H08 (new colorways) 05:07 β€” Studio Underd0g Γ— Fears β€œMan hattan” πŸ—“οΈ05:13 | October: Ultra-High Horology 05:18 β€” Audemars Piguet Royal Oak Jumbo Extra-Thin RD#5 05:25 β€” Cartier Santos Titanium 05:30 β€” Timex Attilier GMT 24 M1A 05:34 β€” Seiko Γ— Bamford Collaboration 05:38 β€” Rolex 6062 Yellow Golden ($6.2M) πŸ—“οΈ05:46 | November: Awards & Industry Moves 05:48 β€” Tissot PRX 38mm 05:53 β€” Man of the Hour doc series 05:58 β€” LVMH / Le Jour Pere acquisition graphic 06:02 β€” Dubai Watch Week montage 06:08 β€” Tudor Ranger β€œDune” 06:10 β€” Chopard L.U.C Grand Strike 06:13 β€” URWERK Γ— Ulysse Nardin UR-Freak πŸ—“οΈ06:18 | December: Records & Reflection 06:23 β€” Breguet Experimental 10Hz Constant Force 06:26 β€” Vacheron Constantin Ultra-Thin Perpetual Calendar 06:32 β€” TAG Heuer Γ— Fragment Carrera 06:36 β€” F.P. Journe (Coppola auction piece $10.65M) 06:43 β€” Nomos Club Sport World Timer πŸ“–06:48 | Final Recap & Question ❓ QUESTION FOR VIEWERS Which month truly defined 2025 for you? April’s Land-Dweller moment? August’s tariff shock? Or December’s record-breaking finales? ⚠️ DISCLAIMER This video is for educational and documentary purposes only. All visuals are used under fair use. No financial or investment advice is provided. πŸ”” SUPPORT THE CHANNEL If you enjoyed this breakdown: πŸ‘ Like the video πŸ’¬ Comment your favorite release πŸ“Œ Subscribe to @watchfriendofficial for weekly watch news and deep dives. #watchfriend #watchfriendofficial #WatchWrapped2025 #RolexLandDweller #WatchIndustry #Horology #LuxuryWatches #SwissWatches #WatchCollectors

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