Meet YouTube's Secret Title Guru (100 Million Views)
Jay Clouse
@jayAbout
I'll help you attract more attention and earn more revenue. The only reliable way to grow as a creator is through systematic observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies you can test in your own business. Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore what's actually working for them: the experiments they're running, the data they're tracking, and the frameworks they use to grow their audience, build trust, and increase income. Hosted by Signal Award-winner Jay Clouse, this is a show about the business of content—approached with curiosity, transparency, and a commitment to sustainable growth. It's growth for creators, down to a science. 📬 Send love letters and ideas to: [email protected] 🧪 Join The Lab https://creatorscience.com/lab © Creator Science®
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Sign up for Creator Hooks Pro: https://creatorscience.co/creatorhooks Get 2 FREE Months of Artlist with any annual plan: https://creatorscience.co/artlist Join 60,000+ creators getting a higher return on attention: https://creatorscience.co/yt-jake-2 Use Jake's newsletter to write better titles: https://creatorhooks.com/ Jake Thomas is a title specialist whose channels have over 100 million views because he spent thousands of hours studying viral titles and the psychology of what makes people click. He’s the man who solved YouTube titles. In this episode, you'll learn, •How to model titles •The differences between education and entertainment channels •What most creators are getting wrong •And much, much more 🧰 Get My Gear List: https://creatorscience.com/toolbox 📬 Newsletter: https://creatorscience.com 🧪 Join The Lab: https://join.creatorscience.com TIMESTAMPS 00:00 - Meet the Man Who Solved YouTube Titles 00:53 - Title Expert Reveals What a Title Actually Does 02:34 - You Should NEVER Do This With Titles… Unless 05:11 - What Happens When You Write the Perfect Title 09:18 - How THIS Company Changed Our Channel 10:29 - The Only 3 Emotions You Need for Better Titles 13:15 - The Dark Side of YouTube Titles (and how to avoid it) 18:47 - The Silent Hacks YouTubers Use To Hook You 21:31 - Do NOT Make Your Titles Longer Than This 23:45 - The Biggest Mistake YouTubers Make with Titles 25:51 - How Pro YouTubers Actually Write Titles 34:58 - Don’t Be Original *** CONNECT WITH JAKE 🌐 Website: https://creatorhooks.com/ 🐦 Twitter: https://twitter.com/jthomas__ 💼 LinkedIn: https://www.linkedin.com/in/jake-thomas-creator-hooks/ *** CONNECT WITH ME 🐦 Twitter: https://twitter.com/jayclouse 📸 Instagram: https://www.instagram.com/jayclouse/ 🎵 TikTok: https://www.tiktok.com/@jayclouse 💼 LinkedIn: https://linkedin.com/in/jayclouse *** 🏁 PAST EPISODES & STARTER PLAYLISTS https://podcast.creatorscience.com/episodes https://podcast.creatorscience.com/playlists 💼 SPONSORS https://podcast.creatorscience.com/sponsors/ *** TEAM Host // Jay Clouse: https://creatorscience.com Editor + Producer // Conor Conaboy: https://twitter.com/conorconaboy Thumbnail Artist // Jonathan Sippel: https://twitter.com/thumbnailgrail
Craft Compelling Titles Now
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