Video Description

Not getting the results you want from your organic social efforts? Looking for a social media marketing framework that converts casual followers into brand evangelists? Explore an organic social marketing strategy and discover actionable tips tailored for achieving standout organic performance. 🔔 Subscribe for More Marketing Insights – https://www.youtube.com/channel/UCS3lFRhXKfCZ8FvRqPjy9NA?sub_confirmation=1 👁️‍🗨️ About Jenny Li Fowler – Website https://socialmediahub.mit.edu/author/jenny-li-fowler – Book https://www.koganpage.com/marketing-communications/organic-social-media-9781398612976 – Podcast https://podcasts.apple.com/us/podcast/confessions-of-a-higher-ed-social-media-manager/id1670993112 – Instagram https://www.instagram.com/jennylifowler/ – LinkedIn https://www.linkedin.com/in/jennylifowler/ – Twitter https://twitter.com/thejennyli 🔗 Other Notes From This Episode – Find other products, tools, and resources mentioned in this episode https://www.socialmediaexaminer.com/organic-social-marketing-strategy – Connect with Michael Stelzner (@Stelzner) on Instagram https://www.instagram.com/stelzner/ ⏰ Timestamps 00:00 Intro 00:50 About Jenny Li Fowler 10:30 Why Organic Social Marketing Strategy is so Important 12:40 The Benefits of Implementing an Organic Social Marketing Strategy 13:27 Organic Social Marketing Strategy Step 1: Define Your Mission and Set Your Goals 20:01 Organic Social Marketing Strategy Step 2: Craft Compelling Messages 24:44 Organic Social Marketing Strategy Step 3: Process Management 28:18 Organic Social Marketing Strategy Step 4: Evaluate Each Medium 34:31 Organic Social Marketing Strategy Step 5: Track and Revise Metrics 39:27 Organic Social Marketing Strategy Step 6: Monitor Mentions, Comments, and Conversations #SocialMediaExaminer #SocialMediaMarketingPodcast #socialstrategy