Tech's WEIRDEST Problem

Enrico Tartarotti September 25, 2025
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Enrico Tartarotti

@enricotartarotti

About

Hey 👋 I'm Enrico and on this channel I break down the design, psychology and behind the scenes of the technology that we use everyday. I'm an ex-Product Manager (Amazon, Maze) turned tech Founder ( www.flask.do ) with an obsessive passion about understanding technology. --- For Brands & Partners Partnerships: [email protected] My audience is global (32% US) and comprised for the majority by tech professionals (founders, engineers, designers, VCs, ..). Featured on The Verge and collaborated with several tech companies, mostly in software. Some companies I worked with: Notion, Lovable, Raycast, Vanta, Akiflow, Surfshark, Incogni, Hostinger, Masterworks, Skillshare, Epidemic Sound, CleanMyMac X, LTX Studio The product I'm building: www.flask.do Instagram: https://www.instagram.com/thisisenri Learn how I make my videos: enricotartarotti.com/storybehind

Video Description

Try out Luma AI’s Dream Machine for yourself: https://lumalabs.ai/dream-machine?utm_source=social&utm_medium=youtube&utm_campaign=enricotartarotti I'm building Flask, the best video collaboration tool you've ever used. Check it out: https://www.flask.do Instagram: https://www.instagram.com/thisisenri ✉️ Are you a brand looking to reach Founders, CEOs and tech professionals? Reach out here for sponsorships: [email protected] -------- Written and produced by Enrico Tartarotti Editing by Seequence Studio https://www.seequencestudio.com/ and Enrico Tartarotti -------- 📱 Cool products I use: Camera I use to capture memories: https://amzn.to/3YCN07W Lifesaver Cable: https://collabs.shop/rlazkn Most useful Mac App: https://ray.so/enrico Where i get music for videos: https://share.epidemicsound.com/lylyhc Tool I use to organize my channel: https://affiliate.notion.so/i8atlfkkdbw8 Camera i make my videos with: https://amzn.to/3YDl6Zt Microphone (cheap): https://amzn.to/3C9iiui Microphone (on the go): https://www.hollyland.com/product/lark-m2 Microphone (expensive): https://amzn.to/40jDhow Best overall lens: https://amzn.to/3A4nQpz Big light: https://amzn.to/4eWqPPP Small light: https://amzn.to/3UlDa80 -------- Why Netflix price increases make us rage but $1,600 iPhones don't - The truth about tech pricing, enshittification, and how Gmail invites once sold for $200. From venture capital subsidies creating "freeification" to AI chatbots like ChatGPT and Claude breaking the free tech model - discover why your favorite apps are getting expensive. How AI is destroying the subscription economy. Netflix vs iPhone pricing psychology. Gmail history to ChatGPT costs explained. Tech enshittification myth debunked. -------- 🖖 Hey! I'm Enrico and on this channel I go behind the scenes of the design, psychology and stories behind the tech we use everyday. Also a proud fake italian (I can't cook) and founder of Flask.do P.S. If you've made it this far, welcome to the Inner Circle 😎! Let me know you're part of the crew by typing '"I'm cool" luma ai, luma dream machine, luma ray3

Fix Tech's Biggest Issues Now

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