Video Description

The Volvo 480 shocked the buying public when it launched. Surely Volvo was just boxy, boring cars? What are they doing making a sports coupé? But this was the perfect halo car to entice a younger audience to their showrooms, and Volvo had the perfect practical mid-size cars to sell them in the 440 and the 460. So, why did Volvo release the coupé before their hatchback and saloon, and why didn’t they make an estate? Full Steve Harper interview: https://youtu.be/z4z8bZF8tF0 Opening music: Bar Crawl - TrackTribe from the YouTube audio library To get early ad-free access to new videos, or your name at the end of my videos, please consider supporting me using Patreon from just $1 or 80p a month at https://www.patreon.com/bigcar Support me using PayPal: https://www.paypal.com/paypalme/bigcartv Big Car Merch (t-shirts, mugs): https://teespring.com/stores/bigcartv Twitter: https://twitter.com/bigcartv My second channel - Little Car: https://www.youtube.com/littlecar Sources: Steve Harper (interview): https://youtu.be/z4z8bZF8tF0 https://en.wikipedia.org/wiki/Volvo_480 http://www.volvotips.com/index.php/440-460-480/history-volvo-440-460-480/ https://www.volvoclub.org.uk/history/400_stats_search.shtml http://www.volvo-480-europe.org/volvo480/history.php https://dyler.com/posts/141/the-volvo-480-one-of-the-strangest-models-in-the-swedish-brand-s-history https://en.wikipedia.org/wiki/Volvo_440/460 https://en.wikipedia.org/wiki/Volvo_S40 https://en.wikipedia.org/wiki/List_of_Volvo_Car_production_plants #bigcar