78. Three Guiding Principles for Successful Communication

Video Description

For the 75th episode of Think Fast, Talk Smart, the podcast, we hosted a live "Ask Me Anything" event with host and strategic communications lecturer Matt Abrahams. In this global gathering, listeners called in with questions ranging from making a first impression and giving negative feedback to presenting virtually and the worst communication advice Matt's ever received. In addition to audience questions, Matt also shares a short lecture to outline his top three guiding principles when it comes to being a confidence speaker and leader. Show Notes: [2:00] Know Your Audience: First and foremost is their knowledge level relative to the topic that we're discussing. Do they know a lot or do they know just a little? Three guiding principles for Successful Communication [3:51] Principle 1. Set Your Communication Goal: A goal has three major parts: information, emotion, and action. The best metric of success is: Is your audience leaving knowing what you want them to know? Feeling how you want them to feel? And doing what you want them to do? [5:08] Principle 2. Structure your message. Using: What, So What, Now What. [7:10] Principle 3. The Art of the Paraphrase. [9:14] Using Paraphrasing to move a conversation forward [11:01] Ask me anything: [11:24] Question 1: What is the worst communication advice that you have ever given or received? [13:11] Question 2: How can you try to understand the expectations or knowledge or background of your audience in order to make your presentation effective? [16:05] Question 3: How do I communicate negative feedback to a colleague, especially when there's an action step involved? [18:30] Question 4: How would you make your first impression? [22:00] Question 5: How has virtual communication changed the way we communicate?