Contributor Wednesday is Back!

Video Description

Contributor Wednesday is officially back on Bridge the Gap, and Lucas McCurdy and Josh Crisp are kicking off an exciting new chapter for the BTG Network. In this episode, we cover why the Contributor Wednesday series was so impactful in the past, why listeners asked for its return, and how it will evolve in 2026. Unlike the traditional Monday episodes that focus on high-level thought leadership, Contributor Wednesday episodes dive deep into the operational, marketing, sales, and leadership realities facing senior living operators today. These monthly solo episodes feature respected industry voices delivering actionable insights leaders can take straight back to their teams. Key Topics: - Why Contributor Wednesday is returning in 2026 - How Contributor Wednesday differs from Monday episodes - The value of solo thought-leader episodes - Featured contributors and what listeners can expect Meet Our Contributors Cara Silletto: https://www.linkedin.com/in/carasilletto/ Christy Van Der Westhuizen: https://www.linkedin.com/in/christyvdw/ Watch More BTG https://www.btgvoice.com/shows For more information about the podcast, visit btgvoice.com Produced by Solinity Marketing. 00:09 – Welcome and return of Contributor Wednesday 00:39 – Why listeners asked for Contributor Wednesday’s return 01:08 – The Bridge the Gap mission and industry-first platform 01:44 – How Contributor Wednesday differs from Monday episodes 02:36 – Deep-dive focus: operations, marketing, and sales 03:51 – The value of industry thought leaders and real-world insights 04:33 – Criteria for selecting Contributor Wednesday contributors 05:59 – Monthly drops and connection to the ambassadorship program 06:36 – Announcing Cara Silletto as a Contributor Wednesday guest 06:37 – Announcing Christy Van Der Westhuizen as a Contributor Wednesday guest 07:15 – Solo format and where to find updates 08:30 – Nine years of Bridge the Gap and gratitude to the audience 09:30 – Where to learn more and closing remarks