Google Analytics 4 course with Jill Quick

Video Description

Google Analytics 4 course with Jill Quick Join Jill Quick, Analytics Consultant and Trainer, for an in-depth course on Google Analytics 4 (GA4). Learn everything from site tracking basics to advanced event categorization, admin configurations, reporting tools and more. 0:00 Intro to Google Analytics 4 4:10 Google Analytics 4 fundamentals 7:49 Data consent in Google Analytics 4 11:23 Key metrics in Google Analytics 4 16:28 Events in Google Analytics 4 27:10 Data collection and configuration 32:56 Referral exclusion & timeouts 39:34 Data retention settings 44:04 Register custom parameters 48:41 Connect Google Search Console 52:27 Event strategy in GA4 1:00:13 Create new events 1:05:49 Conversions in GA4 1:10:21 Conversion rates in GA4 1:12:49 Standard and Explore reporting 1:17:32 Navigate Standard reports 1:34:48 Navigate Explore reports 1:44:08 Wrapping up Google Analytics 4 By the end of the video, you’ll be ready to test your new skills and earn a signed record of completion to share with your network. Head to the Wix Studio Academy to begin the test: https://www.wix.com/studio/academy/exam-completion/application/google-analytics-4?utm_source=seo_course_yt Resources: How to get started with Google Analytics 4: https://www.wix.com/seo/learn/resource/get-started-with-google-analytics-4?utm_source=seo_course_yt Create key events on GA4: https://support.google.com/analytics/answer/12844695?hl=en Data privacy: Create a GDPR compliant cookie banner https://www.wix.com/seo/learn/resource/create-a-compliant-cookie-banner?utm_source=seo_course_yt Updates to consent mode for traffic in European Economic Area (EEA) https://support.google.com/tagmanager/answer/13695607?hl=en Google's introduction to GTM: https://support.google.com/tagmanager/answer/6102821?hl=en Connect your Google Tag Manager to your Wix Studio site https://support.wix.com/en/article/connecting-your-google-tag-manager-account-to-your-wix-site?utm_source=seo_course_yt Resource for download: GA4 event cheat sheet https://www.wix.com/seo/learn/assets/ga4-event-cheat-sheet?utm_source=seo_course_yt — About the Wix SEO Learning Hub: Explore a growing library of expert-written articles, podcasts, webinars, and downloadable templates—designed to help you implement effective SEO strategies and stretch your skillset further. https://www.wix.com/seo/learn?utm_source=seo_course_yt Watch more lessons in our 10-part SEO Course: http://wix.com/seo/learn/course?utm_source=seo_course_yt Get the latest SEO insights right to your inbox: https://www.wix.com/seo/learn/subscribe?utm_source=seo_course_yt — Learn more about Wix Studio: https://www.wix.com/studio Get started with our Essentials course: https://wix.to/gT8VY7c Join the Wix Studio Community: https://forum.wixstudio.com Follow us on social media: ➔ Instagram: https://www.instagram.com/wixstudio ➔ X: https://www.twitter.com/wixstudio ➔ TikTok: https://www.tiktok.com/@wixstudio ➔ Facebook: https://www.facebook.com/WixStudio ➔ Discord: https://discord.com/invite/wixstudio About Wix Studio: The end-to-end platform for agencies and enterprises to create and manage exceptional sites with extreme efficiency. Smart design features, flexible dev tools and streamlined management capabilities mean you can do more, at scale. Subscribe to our channel: ➔ https://www.youtube.com/@WixStudio?sub_confirmation=1