How to Start a Soda Company

BlueJay March 31, 2025
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BlueJay

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Claim your 14 day FREE TRIAL for MyHeritage at: https://myheritage.cm/BlueJay Discover more about your family, today! Feel free to join my Patreon, your support is very much appreciated! https://www.patreon.com/bluejayyt Subscribe to my Second Channel! https://www.youtube.com/c/RedJayVids Join the Subreddit! https://www.reddit.com/r/bluejay/ Twitter ➤ https://twitter.com/BlueJayvideos Discord ➤ https://discord.gg/KvUA6jRgTy Twitch ➤ https://www.twitch.tv/bluejayvids Instagram ➤ https://www.instagram.com/bluejayyoutube/ TikTok ➤ @bluejay.yt The mouse in Mountain Dew video (VIEWER DISCRETION): https://www.youtube.com/watch?v=8U8f8GQ1LYc Leave a like, comment, and share if you enjoyed! Bird art by Cass: https://www.casswomack.com I love you, Mango 💕 As some of the most recognizable names and logos around the world, soda companies have put in enough work over the past nearly 150 years that they've practically cemented themselves as symbols of western culture. Coca-Cola and Pepsi alike have played a masterful gambit with the capitalist system, limit-testing its framework and on some occasions breaking it all in the name of increasing shareholder value. They're prevalence and impact in the marketplace of goods is so pronounced that they're often some of the first brands to pop into mind when thinking about capitalism. But one does not climb so far up without treading on the backs of others, and for all the prosperity of the soft drink industry, there are thousands around the world that have suffered the consequences. This video explores not only some of the wacky history of soda companies, but also the very real suffering they've inflicted on disadvantaged people, ecosystems, and animals around the world. In a system where the one motive to rule them all is profit, people often let little stand in their way. CTC SOURCES: https://www.theatlantic.com/national/archive/2013/01/brief-history-racist-soft-drinks/318929/ https://medium.com/mind-cafe/a-brilliant-legal-tactic-undid-a-bogus-lawsuit-against-pepsico-871e573be5d7 https://www.theatlantic.com/health/archive/2010/10/the-pause-that-represses-coca-colas-controversies/64456/ https://en.wikipedia.org/wiki/Criticism_of_Coca-Cola https://www.dollarsandsense.org/archives/2003/1103baran.html https://en.wikipedia.org/wiki/Sinaltrainal_v._Coca-Cola_Co. https://www.scientificamerican.com/article/can-mountain-dew-really-dissolve/ https://www.nytimes.com/1914/02/08/archives/negro-cocaine-fiends-are-a-new-southern-menace-murder-and-insanity.html https://www.theguardian.com/world/2004/nov/02/india.johnvidal https://www.npr.org/2006/08/29/5729752/pesticide-scare-cripples-coke-and-pepsi-in-india https://archive.ph/4jeH5 https://vinepair.com/wine-blog/vin-mariani-bordeaux-wine-coca/ https://www.investopedia.com/articles/markets/081315/look-cocacolas-advertising-expenses.asp https://www.vox.com/2015/9/25/9396921/coke-research-funding https://en.wikipedia.org/wiki/Soda_jerk https://pmc.ncbi.nlm.nih.gov/articles/PMC4425304/ https://hashtagpaid.com/banknotes/coca-cola-marketing-then-and-now https://web.archive.org/web/20190509043200/http://blogs.discovermagazine.com/d-brief/2019/05/07/coca-cola-research-agreements-contracts/#.XNOtai3P1qb https://web.archive.org/web/20190509012430/https://link.springer.com/article/10.1057/s41271-019-00170-9 “For God, Country, and Coca-Cola” by Mark Pendergrast https://en.wikipedia.org/wiki/Pepsi_Number_Fever https://en.wikipedia.org/wiki/Pepsi_Cool_Cans https://en.wikipedia.org/wiki/MagiCan https://web.archive.org/web/20130816074154/http://www.ftc.gov/opa/1997/03/dietcase.shtm https://www.cambridge.org/core/journals/public-health-nutrition/article/big-food-and-drink-sponsorship-of-conferences-and-speakers-a-case-study-of-one-multinational-companys-influence-over-knowledge-dissemination-and-professional-engagement/8CDF0FB72D25E36033C459777F336B4F https://www.theatlantic.com/national/archive/2012/01/pepsi-says-mountain-dew-can-dissolve-mouse-carcasses/333399/ https://www.cbsnews.com/news/pepsi-nixes-score-with-women-iphone-app/ https://www.bloomberg.com/news/features/2020-08-04/the-inside-story-of-pepsi-s-philippines-bottle-contest-fiasco?leadSource=uverify%20wall&embedded-checkout=true https://docs.rwu.edu/nyscaproceedings/vol2020/iss1/8/ https://www.nytimes.com/1914/02/08/archives/negro-cocaine-fiends-are-a-new-southern-menace-murder-and-insanity.html https://www.oasisrehab.co.uk/blog/society/cocaine-use-at-the-turn-of-the-20-century/ https://youngrestlesscreative.com/2017/02/07/young-restless-creative-in-history-black/ https://web.archive.org/web/20070226025115/http://news.bbc.co.uk/2/hi/south_asia/3977351.stm https://www.retroist.com/p/the-coca-cola-magican-contest https://web.archive.org/web/20190307210556/http://sc.judiciary.gov.ph/jurisprudence/2007/june2007/150394.htm

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