How to track events in Google Analytics 4 || GA4 event tracking

Analytics Mania - Google Analytics & Tag Manager November 28, 2023
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Learn how to send events to Google Analytics 4 with Google Tag Manager. When GA4 was introduced, it was announced as the event-based analytics tool where everything is an event. A pageview, a purchase, etc. And there are many things to know about them that eventually materialized into this video tutorial. In today's video, I will show you how to track events with Google Analytics 4 and Google Tag Manager. This tutorial will show: * What events are tracked in Google Analytics 4 automatically * What is Enhanced Measurement in Google Analytics 4 * How to track recommended events in Google Analytics 4 * How to track custom events in Google Analytics 4 * How to create new events based on other events (directly in GA4 interface) * How to modify incoming events and fix typos in them * How to test your events in Google Analytics 4 * And where to find your events in Google Analytics 4 reports. === TIMESTAMPS === 00:00 - Intro 00:24 - List of topics in this video 01:10 - Automatically tracked events in GA4 02:07 - Enhanced Measurement in GA4 07:44 - Recommended events in Google Analytics 4 15:52 - Custom events in Google Analytics 4 24:47 - Create events in GA4 interface 28:08 - Modify events in Google Analytics 4 29:20 - Final words === LINKS === Subscribe to our Youtube channel https://www.youtube.com/channel/UCOEX0WT2MJZX3ev954syP3A?sub_confirmation=1 ⭐⭐ Google Analytics 4 course ⭐⭐ https://www.analyticsmania.com/courses/google-analytics-4-course/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+event+tracking+2023 📕 Free e-book: Getting Started with Google Analytics 4 https://www.analyticsmania.com/p/getting-started-with-google-analytics-4/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+event+tracking+2023 📕 Free e-book: 8-step migration to Google Analytics 4 https://www.analyticsmania.com/p/google-analytics-4-migration/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+event+tracking+2023 ✭ Event tracking in Google Analytics 4 https://www.analyticsmania.com/post/how-to-track-events-with-google-analytics-4-and-google-tag-manager/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+event+tracking+2023 ✭ user_engagement event in Google Analytics 4 https://www.analyticsmania.com/post/user_engagement-event-in-google-analytics-4/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+event+tracking+2023 ✭ how to install Google Analytics 4 https://www.analyticsmania.com/post/how-to-install-google-analytics-4-with-google-tag-manager/?utm_medium=video&utm_source=youtube.com&utm_campaign=am+yt+-+ga4+event+tracking+2023 ✭ Documentation: Automatically tracked events in Google Analytics 4 https://support.google.com/analytics/answer/9234069?hl=en ✭ Documentation: Recommended events in Google Analytics 4 https://support.google.com/analytics/answer/9267735?hl=en ✭ Documentation: GA4 ecommerce tracking https://developers.google.com/analytics/devguides/collection/ga4/ecommerce?client_type=gtm ✭ Documentation: Enhanced event measurement in GA4 https://support.google.com/analytics/answer/9216061?hl=en === CONNECT WITH JULIUS & ANALYTICS MANIA === ✭ Facebook https://www.facebook.com/analyticsmania ✭ Twitter https://twitter.com/fedorovicius ✭ Linkedin https://www.linkedin.com/in/fedorovicius Subscribe to our Youtube channel https://www.youtube.com/channel/UCOEX0WT2MJZX3ev954syP3A?sub_confirmation=1 #googleanalytics #googleanalytics4 #googletagmanager

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