Negotiating +40% With No Other Job Offers In 2025 (From a Sr. Director In Tech)

Colin Lernell β€’ January 16, 2025
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Colin Lernell

@colinlate

About

Senior product leader sharing what helped me grow my career and income. I've led Product and Growth at companies in the creator economy, health, and edtech. I have negotiated or helped negotiate over $10,000,000 in job offer increases and negotiated my own offers at public and private tech companies in the $1m-$2m+ per year total compensation range. Learn to optimize your career choices and negotiate top compensation. Subscribe to my newsletter for your unfair advantage in the tech job search: Tech Job Search Newsletter: https://www.toptechnewsletter.com Tech Salary Negotiation Coaching: https://feelvalued.co Looking forward to seeing you all succeed.

Video Description

Hear what we learned from helping over 300 tech professionals negotiate total compensation packages with up to 40% increases on offers ranging from $150K to $2M+ per year at FAANG+, unicorn startups, and other tech companies from early career professional to C-suite executive. 🎁 Free Live Workshops on Salary Negotiation: https://linktr.ee/feelvaluedco Negotiating your salary in 2025 as a Software Engineer, Product Manager, tech professional, or executive at either big companies like Google, Meta, Apple, or high-growth startups isn't just about knowing your worth - it's about understanding the hidden strategies that recruiters and hiring managers use. I saw these from both sides of the table landing up to Sr. Director, VP, and CPO offers from big tech down to Series B startups. And you don’t need many competing offers to negotiate - if you know the right levers for leverage and the 5 steps and 4 pillars of a successful negotiation. Severance, Exercise Windows, Remote Work...all can become negotiable. Watch the full 2+ hour discussion on negotiation and job search with Aakash Gupta @growproduct: https://www.youtube.com/watch?v=nBrHS7kIVnY 🎯 FREE RESOURCES: πŸ“š FAANG L6+ Negotiation Guide: https://feelvalued.co/faang πŸ†“ Free Workshops: https://www.feelvalued.co/free-negotiation-workshops πŸ’­ Salary Expectations Q Workshop: https://maven.com/p/bbc91d/how-to-answer-salary-questions-without-losing-leverage?utm_medium=ll_share_link&utm_source=instructor&utm_campaign=youtube πŸš€ Startup Offer Workshop: https://maven.com/p/febfff/how-to-negotiate-startup-offers-lessons-from-300-offers?utm_medium=ll_share_link&utm_source=instructor&utm_campaign=youtube 🏒 Big Tech Negotiation Workshop: https://maven.com/p/61d247/how-to-negotiate-big-tech-offers?utm_medium=ll_share_link&utm_source=instructor&utm_campaign=youtube πŸ”₯ LEVEL UP YOUR NEGOTIATION: 🀝 1:1 Expert Coaching with Annie and Colin: https://feelvalued.co/ β€” β€” β€” In this discussion with Aakash Gupta, I cover: β†’ Why the market has changed since 5 years ago and how this affects your leverage β†’ How to build internal leverage, even if you don't have other offers β†’ Why you should never reveal your previous salary or expectations β†’ How to handle tricky initial salary expectation questions from recruiters β†’ The importance of a 30-60-90 day plan to demonstrate your value β€” β€” β€” 00:00 Quick Negotiation Tips Intro 0:34 Negotiation In This Market 0:48 Amazon Offers Now vs Before 01:39 Step 1: Before You Hit Apply 02:28 Step 2: Handle Salary Expectations Questions 03:20 Handling Recruiter Pressure on Compensation 04:47 The Recovery Method in Negotiations 05:58 Avoiding Salary Disclosure 05:23 Executive Recruiters' Different Advice 05:43 Handling Changing Role Scopes and Budgets 06:05 Building Leverage with the MERIT Framework 08:13 4: Selling Your Value with a 30-60-90 Plan 08:32 Offer Call 09:15 30-60-90 Day Plan Calls with Hiring Manager & Skip Leader 10:41 Building Internal Leverage for Better Offers 11:23 5: Your Counter Offer 11:56 4 Ingredients That Can Make or Break a Negotiation 12:43 Best Way To Negotiate For Title Increase 14:00 Negotiating for More Even When Topped Out 15:25 Go Beyond Your Hiring Manager 16:39 Tech Executive Negotiation Strategies 17:17 Considering Layoff Risks When Negotiating 19:54 The Importance of Negotiating 22:49 Negotiation Strategies and Scenarios 26:41 Advanced Negotiation Tactics for Executives 27:01 You Should Negotiate Severance Up Front 30:09 Change In Control & Equity Acceleration 33:19 Ethics of Reneging and Continuing the Job Search 35:18 Why Many Top Executives Quit In The First Week

Power Your Career Negotiations

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