The Inevitable Fall of Youthforia

Video Description

Its only been four years, but Youthforia announced its closure. The site is 50% off everything and that's it. All gone. It feels a shame to see a once promising brand go the way of the wind, however, not all seem to be too sad as it comes off of the back of a major racially based scandal. A disconnect between their marketing and their product offering left customers feeling that the brand was dishonest, that they were virtue signalling their inclusivity. It lost customer trust in the company who no longer seemed to stand for everyone as they had once promised. Fashion Channel: https://www.youtube.com/@understitchYT 국어 채널: https://www.youtube.com/channel/UCXaJBdKCu65VmX1SDAGwQLg Patreon: patreon.com/understitch Unless otherwise obvious, photos in this video are from Getty Images or Alamy under their editorial terms used for non-commercial websites, blogs and social media posts illustrating matters of public interest.