The Inevitable Fall of R.E.M. Beauty by Ariana Grande

Video Description

Ariana Grande's REM Beauty has had an incredibly difficult time in its short life. It obviously has incredible potential given its unique packaging and POV in marketing, however, because they're yet to separate successfully from the celebrity aspect of the brand it seems as if the brand is content with being a celebrity brand meant for the moment. There is absolutely nothing wrong with this of course, not all things have to be made to last, but given the fact that it's all in house and not associated with a parent anymore, it seems that they will come into financial troubles perhaps a bit sooner than they needed to worry about Fashion Channel: https://www.youtube.com/@understitchYT Patreon: patreon.com/understitch Unless otherwise obvious, photos in this video are from Getty Images or Alamy under their editorial terms used for non-commercial websites, blogs and social media posts illustrating matters of public interest.